Thanx is the leading loyalty and guest engagement platform built for restaurants. We help restaurant brands drive profitable…
Category
Demand Generation Software
Software for turning website traffic and contact lists into identifiable leads, and for keeping existing customers buying and referring others.
28 businesses
Aitrillion is a sales and marketing automation platform built to grow e-commerce via powerful modules to maximize customer…
Talon.one is the most powerful incentives engine, unifying loyalty, personalized promotions and offer management into a single…
Base is creating the AI engagement os for post-sale growth. Most B2B companies invest heavily in winning customers - but lack the…
The world’s most engaging customer communities are powered by influitive. Our easy-to-use platform combines industry-leading…
The nextbee engagement marketing platform helps businesses run successful referral and loyalty marketing campaigns every day…
Ambassador powers the feedback economy. With hiroai at the core, we turn customer signals into predictive insights and automated…
Ambassify is the leading employee advocacy platform. Turn your employees into brand ambassadors and enjoy the power of social…
Yupiq is now referral saasquatch! Referralsaasquatch.com is the customer referral platform for subscription web companies…
Ebbo is an all-in-one loyalty company that has helped leading brands build unforgettable customer experiences for over two…
At loyaltylion, we help Shopify brands drive profitable growth by turning loyalty into a differentiated customer experience - not…
Annex cloud empowers brands to launch, scale, and optimize loyalty programs that drive measurable business results. Our loyalty…
Clutch is a behavioral operating platform built for high-frequency commerce. Most platforms are built to observe. Clutch is built…
Tapmango is a powerful customer rewards and engagement platform that helps businesses grow by turning casual shoppers into repeat…
Attract, keep, connect and grow customer loyalty with kangaroo rewards' software solution. Empowering businesses everywhere to…
Perx technologies is the behavioural loyalty platform purpose-built for the bfsi industry. Where legacy loyalty systems reward…
Snipp is how brands drive actions, prove performance, and unlock insights across consumer and channel marketing strategies. Using…
Pricewaiter® is a SaaS-based sales and conversion suite that helps sellers sell more, and buyers buy more, starting with a tool…
Punchh, a par technology (nyse: par) brand, is the leading loyalty, offers, and engagement platform for restaurants, groceries…
Lifecycle marketing solutions for the world’s most valuable brands At 9 tier logic works we specialize in helping the world’s…
India’s most widely used customer engagement platform for hospitality and retail businesses. Hashtag loyalty enables businesses…
Loyalty builders AI-as-a-service for retailers delivers precise, accurate, and affordable predictive metrics for every individual…
Loyalzoo is a customer loyalty and retention platform built for independent retailers, hospitality businesses, and multi-location…
Gratifii (asx:gti) is an asx listed company and a leading end-to-end incentive, rewards and loyalty program provider - using best…
Showing 24 of 28 — 4 more to see.
The businesses in this category do two related jobs: they turn anonymous interest into named leads, and they turn one-off buyers into repeat customers. That means unmasking the companies and people visiting your website, capturing details through forms and chat, enriching and scoring that data so sales knows who's worth calling, and finding new prospects to add to the list in the first place. On the retention side, it means running the points, tiers, referral and advocacy programmes that get existing customers to buy again and bring others with them. When it works, marketing stops guessing at demand and starts handing sales a ranked list of accounts actually showing buying signals, and revenue stops depending entirely on new logo acquisition.
People go looking for this when the top of the funnel isn't converting into anything usable. Traffic is up but form fills aren't, or forms fill but the data is junk. Sales complains they get no context on inbound leads, or that the CRM is full of contacts nobody can prioritise. Outbound teams are working stale or incomplete prospect lists. On the customer side, buyers purchase once and never come back, referrals happen by accident rather than by design, and nobody has a system for turning happy customers or engaged staff into a source of new business. The common thread is a gap between activity (traffic, spend, a customer base) and identifiable, actionable demand.
The tools differ mainly in where in that chain they sit and how they get their data. Visitor identification relies on IP-to-company matching or device/cookie-based person-level tracking, so accuracy and legal exposure (especially under GDPR for individual identification) vary a lot between vendors. Lead capture and intelligence tools live and die by how well they integrate with your CRM and enrichment sources, and how much manual cleanup they leave you with. Lead mining tools automate outbound prospecting and list-building, which raises questions about data sourcing and compliance with platforms like LinkedIn. Loyalty and advocacy platforms split along B2C points-and-rewards versus B2B referral-and-advocacy lines, and differ in redemption logistics, program flexibility and reporting depth. When comparing providers, weigh identification accuracy against privacy risk, depth of native integration against flexibility, and whether pricing scales with contacts, visitors or active customers in a way that matches how you'll actually use it.