Htk is a leading cloud-based (SaaS) software-as-a-service provider, offering innovative data insights, machine learning and…
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Demand Generation Software
Software for turning website traffic and contact lists into identifiable leads, and for keeping existing customers buying and referring others.
Customer Advocacy Software 74Employee Advocacy Software 24Lead Capture Software 153Lead Intelligence Software 90Lead Mining Software 36Loyalty Management Software 153Other Lead Generation Software 2Visitor Identification Software 58
We at miraclecartes ( regd. As miracle smart card pvt. Ltd.) are driven by a mission to make loyalty simple, meaningful, and…
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Vi hjælper med målrettet kommunikation, der skaber leads, salg og kundeloyalitet. Intermail har mere end 100 års historie…
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Incust binds technology and customer service and lets any business, be it a retailer, entertainment business, or a hotel chain…
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Izicap provides local businesses with an innovative card-linked CRM & loyalty platform that transforms payment terminals into a…
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Due to international digitalization, retailers of consumer goods and services have to find creative ways to increase customer…
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Kard’s commerce media network uses first-party transaction data from tens of millions of real cardholders to power…
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Lootly is a customer retention and acquisition platform that helps e-commerce brands increase repurchase rates, increase LTV, and…
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Headquartered in the u.s., loyalme is a customer management platform used by global brands to automate loyalty programs and…
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Loyal solutions was set up in 2019 with the sole purpose of disrupting the loyalty industry with new SaaS technology, new…
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Loyalty builders AI-as-a-service for retailers delivers precise, accurate, and affordable predictive metrics for every individual…
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Get an edge over your competition with a loyalty program that's customized for your business. We offer cloud (web) based systems…
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Loyaltymatch inc. Is a privately held loyalty and engagement-computing company that provides a cloud-based loyalty management, AI…
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We begin our journey with a thorough understanding of business organization structure and its expectations. At loyaltyxpert, our…
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With loyaly, build a true omni-channel loyalty program with plug-and-play simplicity. Customize it to create an experience that…
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Loyalzoo is a customer loyalty and retention platform built for independent retailers, hospitality businesses, and multi-location…
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лоймакс россия - это компания, которая с 2010 года создает передовые решения для управления лояльностью и автоматизации…
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Loystar provides an digital loyalty & commerce platform that enables merchants sell and keep their customers.
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About placewise placewise is the global leader in retail real estate property tech, serving over 1,100 shopping centers, across 3…
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Axiom offers strategic marketing consulting for customer loyalty management and relationship marketing. With more than 20 years…
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Gratifii (asx:gti) is an asx listed company and a leading end-to-end incentive, rewards and loyalty program provider - using best…
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Custom branded all-in-one app for restaurants and retail business. Take control of your sales and customer loyalty with a fully…
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Loylogic created the rewards marketplace category and today leads it into the AI era. We provide the global rewards marketplace…
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Social media and loyalty, combined. Popdeem is a social rewards system that combines social media and loyalty into one powerful…
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The businesses in this category do two related jobs: they turn anonymous interest into named leads, and they turn one-off buyers into repeat customers. That means unmasking the companies and people visiting your website, capturing details through forms and chat, enriching and scoring that data so sales knows who's worth calling, and finding new prospects to add to the list in the first place. On the retention side, it means running the points, tiers, referral and advocacy programmes that get existing customers to buy again and bring others with them. When it works, marketing stops guessing at demand and starts handing sales a ranked list of accounts actually showing buying signals, and revenue stops depending entirely on new logo acquisition.
People go looking for this when the top of the funnel isn't converting into anything usable. Traffic is up but form fills aren't, or forms fill but the data is junk. Sales complains they get no context on inbound leads, or that the CRM is full of contacts nobody can prioritise. Outbound teams are working stale or incomplete prospect lists. On the customer side, buyers purchase once and never come back, referrals happen by accident rather than by design, and nobody has a system for turning happy customers or engaged staff into a source of new business. The common thread is a gap between activity (traffic, spend, a customer base) and identifiable, actionable demand.
The tools differ mainly in where in that chain they sit and how they get their data. Visitor identification relies on IP-to-company matching or device/cookie-based person-level tracking, so accuracy and legal exposure (especially under GDPR for individual identification) vary a lot between vendors. Lead capture and intelligence tools live and die by how well they integrate with your CRM and enrichment sources, and how much manual cleanup they leave you with. Lead mining tools automate outbound prospecting and list-building, which raises questions about data sourcing and compliance with platforms like LinkedIn. Loyalty and advocacy platforms split along B2C points-and-rewards versus B2B referral-and-advocacy lines, and differ in redemption logistics, program flexibility and reporting depth. When comparing providers, weigh identification accuracy against privacy risk, depth of native integration against flexibility, and whether pricing scales with contacts, visitors or active customers in a way that matches how you'll actually use it.