Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,235 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Map Your Show

Cincinnati, Ohio, United States

Map your show is your trade show technology partner. For 20 years, our technology has been trusted by the world's leading trade…

Unrated

MarketChorus

Richardson, Texas, United States

Marketchorus is a Dallas based technology company that creates dynamic, custom audiences for online advertising, lead generation…

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MarketDial

Salt Lake City, Utah, United States

Marketdial assists retailers, restaurants, grocers, cpgs, and convenience store brands in identifying and understanding their…

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MarketerBoard

Pune, Maharashtra, India

Marketerboard is a workplace where everyone, in a team comes together to collaborate, engage and plan effective in-built customer…

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Mast

New York, New York, United States

Mast provides a mobile sales productivity platform that embeds your CRM into your sales team's day-to-day activities…

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Master of Code Global

Redwood City, California, United States

1000+ delivered projects for clients like t-mobile, tom ford, burberry, mtv, rio olympics, golden state warriors, aveda, jo…

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Mattermark

San Francisco, California, United States

At mattermark, we’re accelerating sales and deal making through data and automation. Mattermark collects and organizes…

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Mattersight

Chicago, Illinois, United States

Mattersight helps premier brands have better conversations with their customers through enterprise-grade SaaS solutions for…

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Maxim

Stoke-On-Trent, England, United Kingdom

Tor systems is a market leading provider of real-time, cost-effective, state of the art ticketing, booking and CRM solutions to…

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Maxxing 4D

Marcq-En-Baroeul, Hauts-De-France, France

éditeur de solutions de gestion de la relation client, de fidélisation et d’animation de promotions omnicanal temps réel. Depuis…

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Media4Display

Beaucouze, Pays De La Loire, France

Telelogos is a software publisher in the fields of digital signage, workspace management and mobility. Telelogos solutions allow…

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Media Monitoring

Ottawa, Canada

Agility PR solutions offers a top-rated, AI-powered PR platform designed to streamline media monitoring, outreach, and analysis -…

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Medianet

Sydney Streets, New South Wales, Australia

The only service provider to truly connect you with newsrooms. Bringing together a suite of PR tech products, exclusive media…

Unrated Usage-based

MediaScouting

Thessaloniki, Greece

Datascouting is a greece based service provider and software developer for information and communications technologies (ict)…

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MediaTile

Vaughan, Ontario, Canada

For over 25 years, mediatile has offered the most creative, reliable and convenient digital signage solutions; we don’t just sell…

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Meera

New York, New York, United States

Meera is an AI text messaging platform that uses natural, human-like conversations to turn more leads into meetings - because…

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Meetingbox

Tutzing, Bayern, Germany

Meetingbox is the AI-native event intelligence platform built for agencies and corporate event teams. Run world-class events, 65%…

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Meeting Mojo

Oxford, England, United Kingdom

Meeting mojo is a powerful online event hub supporting in-person, hybrid and digital events. Easy to set up and use, it’s also…

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Meltingspot is an all-in-one software adoption platform. It helps companies train their employees on internal tools (CRM, ERP…

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meovis

Langenargen, Baden-Württemberg, Germany

Komplettlösungen rund um den bereich digital signage (digitale beschilderung). Es werden digital signage hardware (von diversen…

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Merit Loyalty Suite

Nicosia, Lefkosia, Cyprus

Axiom offers strategic marketing consulting for customer loyalty management and relationship marketing. With more than 20 years…

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Mindverse

Berlin, Berlin, Germany

Wir denken ki weiter. Ob mittelstand, agentur, behörde oder startup: für smarte teams und zukunftstaugliche entscheidungen…

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Mitingu

St Austell, England, United Kingdom

First impressions matter. If your event site looks clunky, your attendees start questioning the value of the event before they’ve…

Unrated
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Showing 1,008 of 1,235 — 227 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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