From an award winning startup to a public tech company that's going global in 2024. 2performant is the developer of business…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
201 businesses
We help brands harness the power of user-generated content to boost trust and sales. With bambassadors, you can have a steady…
Betaout is a marketing automation solution that enables online businesses to increase conversions and personalize user…
Vocso is an iso 27001 certified software development company specializing in innovative solutions in software development…
As the global leader in the provision of web-based solutions to the print, marketing, and creative sectors, our intuitive…
Datacrushers is a revenue discovery platform and global leader in site-wide revenue and cart recovery and acceleration. Founded…
Since 2000, bydesign has helped direct selling and multi-level marketing companies modernize their technology, simplify complex…
Kevy is an email marketing automation platform designed to help customers increase revenue through personalizing the online…
Nextech3d.AI (otcqx: nexcf) (cse: ntar) (fse: ep2) is a diversified augmented reality, AI technology company that leverages…
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We offer a window into consumers’ minds, allowing you to connect on a deeper level by understanding what your prospects or…
Payemoji is an AI powered payments and conversational commerce business. Payemoji enables businesses to engage customers, sell…
Pebblepost is a commerce marketing platform that turns collaborative first-party data from hundreds of leading brands into…
Exults’ focus is on delivering both leads and sales to strengthen your business’ core. In order for us to accomplish this goal…
Promo.AI generates stunning weekly or monthly newsletters at the click of a button. We automagically import your Shopify…
Propellor.AI helps businesses do better business. In a world of data surplus and optimisation deficit, we make the lives of…
Why are you paying three bills for one job? Email from one vendor. Sms from another. Whatsapp from a third. Three logins. Three…
See what your customers see when they search for your products and services in Google. Beyond rank tracking, serpsketch monitors…
Swifterm is the definitive agentic autonomous individualisation platform for high-velocity ecommerce. We eliminate the manual tax…
Triggmine is the first of its kind decentralized platform for marketing automation. We create the new generation of marketing…
Aitrillion is a sales and marketing automation platform built to grow e-commerce via powerful modules to maximize customer…
Branalyzer (https://branalyzer.com) is the AI-based all-in-one tool that allows obtaining detailed information on brands…
Contactpigeon empowers retailers to build interactions that resonate deeply with their customers. By unifying real-time customer…
Customerlabs helps performance marketers transform the way they run ecommerce and lead generation campaigns through signal…
Showing 24 of 201 — 177 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.