Tealium helps companies collect, govern, and enrich their customer data in real-time to power AI initiatives and delight…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
2,276 businesses
Terminus is now part of demandscience - please visit demandscience: https://www.LinkedIn.com/company/demandscience/ Demandscience…
Trendhero is an advanced influencer marketing platform for Instagram. Main purposes: 1. Search and discovery 2. Fake followers…
Turtl is the first and only revenue content™ platform that helps you get more revenue from your marketing. We help hundreds of…
Unbounce is the leading landing page platform for building, testing, and optimizing high-converting pages. Trusted by over 15,000…
Unstack delivers personalization and shoppable content for ecommerce brands to grow their businesses faster. Bring customer data…
Upcontent is a leading intelligent content discovery technology that helps you build trust and deepen relationships with curated…
Part of positive’s digital marketing ecosystem, positive user is a full-stack marketing automation platform that helps businesses…
Vero is a customer engagement platform built for B2C and B2B product-led teams. Marketers use vero to send email, iOS/Android…
We specialize in consent-based, person-level identification of website visitors, including first name, last name, email, and 37…
We exist to empower venue hosts to be their best selves every day, for every couple. To do this we get the hard stuff and the…
Data is the 21st-century gold. We, at infoclutch, know how imperative it is for you to unearth it. With over 70 million records…
Zigihub is world's first integrated and intelligent revenue acceleration platform covering the entire spectrum of CRM, sales…
Zuberance is the leading social media marketing company focused on brand advocates. Zuberance’s award-winning brand advocacy…
1point is a leader in interactive marketing technology. Our team consists of seasoned professionals from around the globe, and…
Account based marketing, account centric sales, account engagement analysis, account playbooks on Salesforce.com
Actito is the European customer engagement platform that combines power and simplicity to enable marketing teams to orchestrate…
L’obiettivo di genesis mobile è alimentare connessioni, relazioni e conversazioni tra brand e utenti. Forniamo strumenti e…
We're an sf based SaaS company dedicated to getting marketers information so they can make the best decisions possible (when it…
Aklamio's fully serviced customer incentives platform revolutionizes the marketing for top global brands, streamlining the…
Alli AI is the AI search visibility platform. We make any website visible to ChatGPT, claude, gemini, and 50+ other AI search…
Anytrack is a powerful tool that instantly, track and syncs any conversion data source with your favorite analytics platforms…
Azavista is a solution for corporate event organisers who are aiming to streamline their event planning processes. We offer a…
Blueshift, headquartered in San Francisco, enables brands to automate and personalize engagement across every marketing channel…
Showing 984 of 2,276 — 1,292 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.