Our mission is to humanize the internet. Since our launch in 2018, emotive has created the category of human-to-human marketing…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
2,276 businesses
Ensight aims to solve today’s marketing problems through a laser-sharp focus on the challenges of multi-channel content creation…
Since 2005, validar inc. Has helped B2B event marketers understand and articulate their value better. It is vitally important to…
Everyonesocial is the #1 employee advocacy platform. We help the world's leading companies activate their people to serve as…
Feng-gui is the world’s first visual insights platform, specializing in predictive eye-tracking and AI-driven attention analysis…
Firecart.io is an all in one e-commerce marketing automation software. Features include email marketing, sms marketing, referral…
Fmtc is a B2B company. We aggregate, test, clean, normalize, categorize, rank, and distribute merchant, deal, and product feeds…
The global marketing intelligence leader, funnel helps thousands of marketers at brands like havas media, home depot and publicis…
Gamooga is a marketing automation solution which helps e-businesses deliver personalized actions at their customers through…
Giftpack exists to redefine how modern enterprises build relationships. For years, incentives have lived in spreadsheets…
Gobiggi helps you to control your entire sales cycle. Text or email interactive paperless business card & get open notifications…
Gummicube™ is a leader in providing big data analytics for app stores in addition to industry-leading app store optimization, app…
Hashtracking provides powerful real-time intelligence and insights for social media campaigns and events. Using hashtracking…
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We're here to help Shopify stores grow and expand their businesses by building apps that give them solutions. Our solutions…
Iconosquare is your analytics-first social media management platform, built to help you schedule, analyze, report, and monitor…
Looking for international data group (idg)? You’re in the right place. We’ve simplified our operations to strategically focus on…
Since 1999, ientry has been an industry leader in online publishing and a leading B2B advertising resource. By maintaining…
Improvado automates marketing reporting, enables informed budget decisions, and increases the ROI of marketing efforts. We help…
Edatasource is the leader in email deliverability technology and performance insights. Founded in 2003 as the industry's first…
Infegy is redefining how you understand consumers at speeds thought to be impossible. We bring together diverse social listening…
The world’s most engaging customer communities are powered by influitive. Our easy-to-use platform combines industry-leading…
Europas nr. 1: ingenious partnermarketing-platform. Unsere partnermarketing-plattform wurde entwickelt, um unternehmen bei der…
At ininbox we breathe email marketing. Our mission is to get all of our client’s opt-in email delivered in the inbox. With…
Showing 720 of 2,276 — 1,556 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.