Feng-GUI

About Feng-GUI

Feng-gui is the world’s first visual insights platform, specializing in predictive eye-tracking and AI-driven attention analysis.
Powered by artificial intelligence and validated by decades of neuroscience research, the platform enables users to instantly test websites, advertisements, videos, print materials, shelf layouts, signage, and packaging - whether live or in concept.
Feng-gui transforms visual data into actionable insights by predicting attention, analyzing emotional responses, and measuring memorability.
Since 2007, IT has analyzed over 5 million visuals for more than 30,000 professionals worldwide.
Its unique capability lies in delivering fast, scalable insights and recommendations without human testing, helping digital agencies optimize performance, reduce costs, and create more effective visual experiences.