Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,281 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Plutoni

Hämeenlinna, Kanta-Häme, Finland

Autamme yrityksiä ja asiantuntijoita rakentamaan myynti- ja markkinointikoneistoja sekä toimimme asiakasyrityksissä ulkoistettuna…

Unrated

PMMI Media Group

Chicago, Illinois, United States

Pmmi media group is a market-leading B2B media company that produces information for packaging, processing and automation…

Unrated

Podawaa

Montpellier, France

Podawaa allows you to increase the reach of your publications on LinkedIn by automating comments, thus increasing the notoriety…

Unrated

Supercharge your podcast outreach. Podseeker is a searchable podcast database, complete with over 2 million podcasts.

Unrated

Podstatus

Española, New Mexico, United States

Track your podcast rankings, reviews, and keywords across apple podcasts, spotify, and ivoox in 175 countries. Updated hourly…

Unrated

Pogoseat

Venice, California, United States

Pogoseat powers agentic commerce for live entertainment - enabling fans to discover, purchase, and upgrade tickets through…

Unrated

PointsHub

Erlenbach, Kanton Zürich, Switzerland

Loylogic created the rewards marketplace category and today leads it into the AI era. We provide the global rewards marketplace…

Unrated

Polario Events

Erfurt, Thüringen, Germany

☁️ SaaS made & hosted in Germany Die plazz ag ist spezialist für digitale SaaS-lösungen im bereich interner & externer…

Unrated

Polytab is a cloud-based technology suite of analytical applications targeted to web retailers. Its mission is to help merchants…

Unrated

Popconvert

São Paulo, Brazil

A popconvert é um software que inova na captação de leads, criando uma base de inscritos fresca e qualificada, para aumentar a…

Unrated

Popdeem

Leinster, Ireland

Social media and loyalty, combined. Popdeem is a social rewards system that combines social media and loyalty into one powerful…

Unrated

Popular Chips

Singapore, Singapore

Popular chips is a worldwide AI-driven influencer marketing analytics which has been defined as the most beautiful and…

Unrated

PopUp Domination

United States

If you're not 100 percent satisfied with PopUp Domination within 60 days, we will happily refund 100% of your money, no questions…

Unrated

Porteus kiosk is a locked down linux operating system for public access computers. It is fast small and secure.

Unrated

Postcard Marketing

Mountville, Pennsylvania, United States

Cardigent intelligently deliver postcards for only 19 cents. Includes design, printing, and delivery to the mailbox with no…

Unrated

Boost your LinkedIn personal brand. Easily draft, schedule, and optimize LinkedIn posts for greater reach. AI-powered writing…

Unrated

PosterDigital

Madrid, Madrid, Spain

Easy and highly customizable digital signage CMS. Cloud based, hardware agnostic, ten years with digital signage have prepared us…

Unrated

Postgrain

Recife, Pernambuco, Brazil

O postgrain é uma plataforma desenvolvida para facilitar a sua vida de acordo com sua estratégia para o Instagram. Gerencie…

Unrated

Posthelpers

New York, New York, United States

Posthelpers lets you control how your entire sales and distribution network, your customers and your employees talk about your…

Unrated

Postifluence

Dubai, United Arab Emirates

Build backlinks, find affiliates and opportunities with blogger discovery and automation platform that takes care of all your…

Unrated

Post Intelligence

San Francisco, California, United States

Post intelligence (pi) is the world’s first AI-based social media assistant. Pi helps users make great posts and gain followers…

Unrated

Publish pending posts on Instagram, TikTok, telegram, vkontakte, Facebook, odnoklassniki, pinterest and Twitter in one click…

Unrated

PostPilot

New York

We believe that in a world of digital overload, your customers crave tangible connections with your brand. Postpilot is direct…

Unrated

PostProval

Bruges

A social media management tool that's easy, efficient and effective. Manage 10 clients without losing 10 years of your life…

Unrated
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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