Description
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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Legit local offers the ultimate online reputation management solution by improving the customer review process with affordable…
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Lemonads is a major player of acquisition and monetization of digital traffic. As a fast-growing group, lemonads has clients all…
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At letx, we help businesses & marketers weave the new age digital experience within their websites that helps them grow & drive…
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Descomplique o seu evento! Vá além da venda de ingressos. Não temos apenas taxas menores. Temos diversas soluções para você…
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Let your users opt-in to your list in one click and then, send them push notifications on Facebook that redirect to your website.
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Our free software is all you need to get started with creating events and enrolling participants. - your event page, with…
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Letzfair is the platform redefining how events, trade shows and congresses come to life. A digital ecosystem powered by AI, not…
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Levuro delivers an innovative social media management tool that improves engagement and promotes the most effective content. It…
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Most GTM teams are feeding their AI and sales reps the same broken signals - pricing page views, form fills, and identity data…
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Elevate your business with liftify
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Subscription
Lightbox search was designed by professional communicators to help corporations, organizations and high-profile individuals…
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Because you deserve a better funnel platform! Beautiful and blazing fast funnels to help you sell your products and turn your…
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Start selling tickets to your next event with lil regie! Whether you’re running an event for 5 attendees or 50,000 attendees, lil…
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The first-ever B2B creator partnership platform. We help world-class brands scale go-to-market via content partnerships with…
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Build yourself a public profile in less than five minutes!
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Limk is a content distribution and discovery platform that helps websites grow traffic while reaching highly engaged audiences…
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Line-up - beautifully crafted ticketing. Give your customers the experience they deserve.
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In B2B conferences and exhibitions, content plays a key role in shaping the attendee experience, but it can be a real logistical…
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Linkby helps advertisers get more editorial coverage via cost-per-click press releases sent to the world's most premium…
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Join linkeddominator and be a part of the LinkedIn software. It helps you choose the fastest, easiest, and cost-effective way to…
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Reach more clients with native videos, voice clone voicemails, and images -fully personalized, directly on LinkedIn.
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.