At eckoh, we are dedicated to making the world secure, ensuring that everyone can trust brands and engage without risk. We help…
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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Viji is offering a unique experience in identifying and presenting the origin of fashion products, textiles and personal…
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Kaarba is an advanced performance tracking solution for affiliate networks, advertisers agencies. Using in-built cutting-edge…
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Dotconverse is asia's leading managed tech powered B2B marketing agency. We are trusted by fortune-grade brands to empower their…
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Kademi's partner relationship management platform enables companies worldwide to onboard, engage, and accelerate performance with…
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Pathminder helps you strengthen your connections with clients, while maintaining your professional boundaries. Be part of a…
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Kameleoon empowers brands to build better products and digital experiences. It is the only optimization solution with web…
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Kard’s commerce media network uses first-party transaction data from tens of millions of real cardholders to power…
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Karmapulse es el conjunto de herramientas que necesitas para conocer todo sobre las interacciones en redes sociales, en tiempo…
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واتساب API لاشعارات الواتساب ورسائل الرد التلقائي جاهز للربط مع متاجر منصة سلة و زد ومتاجر الووكوميرس و شوبيفاي من اجل ارسال…
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Kata.AI is an indonesian conversational artificial intelligence company with a focus on enhancing the understanding of human…
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Katlinks is an affordable SEO tool that will help you rank higher and get more organic traffic to your website. Try it free for…
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Freemium
Kawo is the leading social media management platform in China. Kawo connects teams across the globe providing data insights…
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Get 4-tools-in-1 to improve your book, submit book promotions, generate profitable keywords for ams & gather genuine reader…
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Discover profitable book niches, keywords & genres w/ our market research software tool & turn weeks of research into an…
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Keen decision systems is a high-growth SaaS company that helps enterprise and mid-cap organizations, agencies and other marketing…
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Keepcon ahora es wise cx ¡ahora somos wise cx! 🎉 fusionamos lo mejor de cada empresa para seguir brindando una experiencia del…
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Keyri brings together authentication and fraud protection workflows that offer a frictionless and secure digital customer…
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Keys (Windows, games) are delivered to your email within 1 minute. Subscriptions (Office 365, Canva, Spotify, YouTube, etc.) —…
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Keytiles is a visual real-time decision support tool based on real time web analytics data. Our tileview is using treemap…
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Our goal is to provide easy information about various tools. Every week, you could expect new tutorials, lists, contrast posts…
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Kids live safe is an innovative organization focused on delivering technology based solutions to American families. Since 2009…
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We create mobile event apps as a new communication channel that connects sponsors, exhibitors, and speakers with their audience…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.