Localclarity is a SaaS platform built for enterprise brands that need to manage and improve their presence across Google, apple…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
543 businesses
At makerobos, we form deep-rooted business relationships, counselling our clients through their AI journey from strategy &…
Mandoe specialises in the development and implementation of customised digital advertising and marketing solutions. Focusing on a…
Markate is a service operations platform built for contractors and service businesses to run their entire operation from one…
Neticle is an innovative company developing media monitoring and text analysis solutions, based on its proprietary algorithm. The…
We offer a window into consumers’ minds, allowing you to connect on a deeper level by understanding what your prospects or…
Nodebb forum software is powered by node.js and built on either a redis or mongodb database. It utilizes web sockets for instant…
Nominow helps brands easily bridge data silos and low-quality data to create experiences that drive customer intimacy at scale…
Nowsignage is a UK based multi-award winning digital signage platform, that delivers innovative and accessible digital signage…
Omnivex software makes managing your digital signage network easy. Easily collect, distribute, and present targeted real-time…
Openscreen helps enterprises and field staff get more out of the assets and resources they rely on every day. With multi-service…
Optculture gives retailers buying and behavioral insight about their customers with the ability to engage them through loyalty…
Optilyz is Europe’s leading direct mail automation & programmatic print software. Our tool offers a straightforward way to…
We're a family-run design and development studio in copenhagen specializing in Shopify apps. With our suite of 3 user-friendly…
Perenso is a leading B2B sales execution platform that helps businesses sell better - anything, anytime, anywhere. Perenso’s…
Photofy is marketing made easy for your business! Available on desktop and mobile devices, photofy enables you to create and…
We believe both customers and businesses thrive off referrals, and your work should speak for you. Our technology gives it that…
Redfeets will help you save time and optimize profile management on social networks. Visually plan, schedule post and automation…
Is bad customer data keeping you from AI and cx success? At redpoint, we tackle one of the most persistent challenges in customer…
Reptrics is all-in-one customer success software for B2B SaaS businesses to drive customer retention & growth. Reptrics is built…
Revel digital is a next generation platform for digital signage and media distribution. We provide a full suite of tools for…
Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous…
We empower event organizers with tools for streamlining and simplifying presentation management. Our event portals feature an…
Smart moderation is an award-winning social media comment management tool which helps brands, celebrities, digital agencies…
Showing 48 of 543 — 495 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.