Firmnav is AI and nlp company focused on company data, running two divisions: Firmnav private equity & m&a ©: next-generation…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
6,484 businesses
Firstlight intelligence management software is the easiest way to aggregate, analyze and distribute critical insights throughout…
Fishbowl prizes is an email capture app and platform. The app puts fishbowls on merchant websites where consumers can enter to…
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Your business deserves better conversions let your visitors feel like they are in an actual place with others, by showing what's…
FlashInfo is a global sales intelligence engine that endows companies a powerful B2B intelligence database, and helps discover…
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Flightcalls.com is a marketplace platform for affiliate marketers & publishers to sell and earn commissions from market qualified…
Clinch is an AI-powered advertising technology company that enables brands and agencies to deliver relevant advertising across…
Fliprss enables the creation of automated email marketing campaigns that can be personalised to individual subscriber…
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Flocktory is a lead generation, monetization, and personalization platform with in-house development. Our products help users…
Creating your first event on floktu has never been easier! We’re thrilled to announce our new ticketing setup wizard. Please…
Viz flowics, part of the vizrt group, is the most comprehensive cloud-native platform for remote and in-studio production of live…
Flurry analytics is the world’s first mobile app analytics provider, with over 1 million active apps on the platform -- from…
Fluzo helps some of the world's leading advertisers to enhance their advertising campaigns by unlocking radical improvements in…
At flyde, we believe that managing customer data shouldn’t be complicated. That’s why our customer data platform (cdp) combines…
Audience marketing platform that gives brands the power to instantly build and understand their own audiences, then quickly…
Flypchart is a premium content writing service for growing businesses.
Launched in 2016, focuus is a fast-growing company in the performance marketing & analytics sphere. Elevated by the innovative…
Our Twitter audit tool lets identify fake Twitter followers. Run fake followers audit of any Twitter account and compare audit…
Showing 4,488 of 6,484 — 1,996 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.