Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,484 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

copilot.cx

New York, New York, United States

Copilot is a SaaS engagement acceleration platform designed to maximize the customer/ brand experience for smart consumer…

Unrated

CoreDirect

Fairfield, New Jersey, United States

Coremedia systems provides media management and response analytics software to advertising agencies and marketers that include a…

Unrated

Corq

London, England, United Kingdom

Corq's team of journalists and researchers provide daily immersive news and trends analysis to empower your team to act at the…

Unrated

Correct.email

London, England, United Kingdom

AI email ecosystem. AI email marketing

Unrated

Correlated

New York

Correlated's product led revenue platform uses insights from the people using your product to alert your sales and revenue team…

Unrated

Cortex

London, England, United Kingdom

We’re ledger bennett. We’re a B2B agency that’s rethinking what B2B agencies can deliver. Not just coming up with the campaigns…

Unrated

Coupontools

Dilsen-Stokkem, Vlaanderen, Belgium

Coupontools helps businesses take their marketing to the next level. Our platform makes it easy to create fully customizable…

Unrated

CPA PRISM Affiliate Network

Faisalabad, Punjab

Cpa prism is a growing performance based affiliate network. We welcome to all publisher|affiliates|media buyer | webmasters even…

Unrated

Crawl Monster

Nevada, United States

Analyse your website and monitor technical issues to improve SEO performance. A cloud based SEO reporting & audit tool, search…

Unrated

CREAM

Rybnik, Silesia, Poland

Najlepsze projekty tworzone są przez niesamowitych ludzi Od 1999 roku tworzymy oprogramowania oraz dedykowane rozwiązania it…

Unrated

Creasquare.io

Paris, Île-De-France, France

Creasquare is a digital content software focused on helping social media marketers, creators and businesses thrive on social…

Unrated

Creator Lab

Los Angeles, California, United States

Creator lab is a technology platform that connects creators to collaborative opportunities with other like-minded individuals and…

Unrated

Creatosaurus

Pune, Maharashtra

Creatosaurus simplifies the workflow of creators & marketing teams with an all-in-one creator workspace to tell stories at scale…

Unrated

CredSpark

Brooklyn

What don't you know? It’s a question that’s simultaneously intriguing, vexing, unnerving, & ultimately, empowering. It’s a…

Unrated

Crescendo Content Marketing

Woburn, Massachusetts, United States

Crescendo is a content marketing tool to help marketers better plan, organize, create, and measure content-all in one place…

Unrated

cretorial.ai

Noida, Uttar Pradesh, India

Cretorial is a global brand, marketing and AI solutions partner that helps organizations grow through integrated content, digital…

Unrated

CRM Messaging Cloud

Middletown, Delaware, United States

CRM-messaging is a premier messaging company based in Delaware, us. Our platform streamlines messaging, allowing businesses to…

Unrated

Crockford Communications

Gold Coast, Queensland, Australia

Crockford communications is an affordable and reliable copywriting and content creation service. We work with all types of…

Unrated

Crossgraph

Harkema-Opeinde, Friesland, Netherlands

Bolzter might be the new kid on the social media marketing block, but the toys we brought with us can’t be beat. Our lead…

Unrated

Crosswise

Israel

On April 21, 2016, Oracle completed the acquisition of crosswise. Oracle data cloud is the fastest growing global data as a…

Unrated

CrowdComms

Blandford Forum, England, United Kingdom

Personalized events. Powerful results. With crowdcomms, you don’t fit into our platform; the platform fits you. We deliver fully…

Unrated
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Showing 4,128 of 6,484 — 2,356 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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