Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,279 businesses

Account-Based Marketing Software 67Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 72Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Castled Data

San Francisco, California, United States

Castled.io is a customer engagement platform (cep) that brings the power of data in the warehouse to the marketer. Essentially…

Unrated

Cata-log Event App

Molong, New South Wales, Australia

Unlike traditional directionally based event apps that only service the visitor or patron, the cata-log event app provides…

Unrated

Catalyx

London, England, United Kingdom

Innovation should be about building great ideas. Instead, it too often drowns in swirl, endless decks, meetings, and reversals…

Unrated

Catapush

Milano, Lombardia, Italy

Catapush is a simple, reliable and scalable delivery API for mission-critical push notifications for applications. Ideal for…

Unrated

Cavako

London, England, United Kingdom

Cavako conversion tools help you grow your business instantly. Cavako creates trust, credibility and customer engagement through…

Unrated

CAYIN SuperMonitor5

Taipei City, Taiwan

Cayin is an industry-leading digital signage company that offers a complete portfolio of digital signage solutions including…

Unrated

Start making money on your content. Sell videos, music, books, tickets, lessons and more. Build a website that automatically…

Unrated

CDP & CRM CareCloud

Praha 9, Czech Republic

Cdp & CRM carecloud, the future of customer data and relationships management in retail, pharma, entertainment, and hospitality.

Unrated

Celebrus Customer Data Platform

Sunbury-On-Thames, United Kingdom

For over 25 years, celebrus has set the gold standard globally for improving marketing effectiveness and preventing fraud across…

Unrated

Cellxpert

Tel Aviv, Israel

🚀 at cellxpert, we're redefining affiliate management. Our platform integrates seamlessly with your backend systems, delivering…

Unrated

Celsius ABM Platform

Sophia Antipolis, Provence-Alpes-Côte D'azur, France

Celsius gkk international is part of wpp, the world’s largest advertising group (nasdaq: wppgy). We offer the world's leading…

Unrated

Cenareo

Paris, Île-De-France, France

Founded in 6036, cenareo is the martech that puts its expertise in digital signage, smart videos management and screen fleet…

Unrated

Cendyn Ovations

Boca Raton, Florida, United States

Cendyn arcaneo acquires ovations management solutions ovations complements cendyn arcaneo’s® portfolio of highly intuitive…

Unrated

CEO Email List

Plano, Texas, United States

Thomson data is a digital marketing solution provider that specializes in data driven marketing. We provide highly responsive…

Unrated

Ceralytics

Parrish

Ceralytics is a content intelligence platform that uses predictive analytics to determine the topics that engage and drive your…

Unrated

Chaching.AI is a secure sms messaging platform for a fraction of the cost.

Unrated

Channel99

San Francisco

Channel99 leverages a.I. To improve B2B marketing investment decisions. We have solved for a myriad of data issues and broken…

Unrated

Channelsuite is a set of cloud-based software applications for managing and supporting a company

Unrated

Chaordix is a global leader in customer co-creation and crowdsourced innovation software. We power collaborative communities for…

Unrated

ChapterPRO

New York, New York, United States

Ypo’s metro New York gold chapter is a rarified community of notably accomplished business leaders, entrepreneurs, and…

Unrated

ChatDaddy

Hong Kong, Hong Kong

Founded in 2018, chatdaddy is a rapidly growing start-up specializing in whatsapp marketing automation. Our platform enables…

Unrated

Chati

Yorba Linda, California, United States

Here at chati, we provide a flexible, highly scalable virtual event builder that is accessible, immersive, and will leave…

Unrated
View more RevAgents

Showing 3,888 of 6,279 — 2,391 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

Looking for marketing software?

Tell us what you need and we will shortlist providers for you.

We will only use your details to make this introduction.