Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

6,279 businesses

Account-Based Marketing Software 67Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

AMZ Watcher

London

Amz watcher helps amazon associates check & monitor amazon links and notifies when products become unavailable.

Unrated

Data bloo helps over 3,000 online businesses and agencies worldwide improve their decision-making and save reporting hours from…

Unrated

AnalyticsIQ

Atlanta, Georgia, United States

Analyticsiq is now part of alliant! 🎉 Want the latest on our data, product updates, and industry insights? Follow alliant to…

Unrated

Analyzo helps you choose the best enterprise tools for your business. Our research team carefully and meticulously collects the…

Unrated

anatics

Calgary

Marketing data management and data transformation platform. Anatics is designed to drive confidence in marketing spend and data…

Unrated

Antics dms is a powerful marketing cloud solution for automating and optimizing the customer journey.

Unrated

Antsomi CDP 365

Singapore, Singapore

With the mission of transforming everyday businesses, antsomi is a marketing technology company building the first artificial…

Unrated

Ant spinner goal is to simplify search engine optimization (SEO). We offer free SEO tools online with professional SEO quality…

Unrated

AnyBiz.io

Tel Aviv

Build your product. We'll handle your outreach. Anybiz helps solo founders and small teams automate their outbound - across…

Unrated

anyKrowd

Zellik, Vlaanderen, Belgium

Easy innovation in event technology and event management tools, for the coziest venues and the biggest stages. Getting you ready…

Unrated

Aoba Hopkins

Hong Kong, Hong Kong

Aoba hopkins information management ltd (www.ahimhk.com) is the it service division of the aoba hopkins group, a well established…

Unrated

APage Studio

Seattle, Washington, United States

Apage studio is an intuitive AI enabled drag-and-drop web page design platform for creating responsive webpages, landing pages…

Unrated

Apexden offers local home repair & home improvement for cities across the nation. We offer many different exterior and interior…

Unrated

App Analytics

Noida, Uttar Pradesh

App analytics is a dynamic company that provides innovative tools for mobile app testing and performance marketing. On the app…

Unrated

App Card

New York, New York, United States

Founded in 2011 by the team behind icq, dotomi and jajah-and backed by peter thiel, (via founders fund), eric schmidt (via…

Unrated

Appforma

Vancouver, British Columbia, Canada

As platforms like ChatGPT, gemini, and perplexity reshape how people search and make decisions, the most valuable digital real…

Unrated

Applandr allows you to generate beautifully designed landing pages in seconds.

Unrated

Applicata

Giugliano In Campania, Campania

Applicata provides a flexible daas (data as a service) platform that integrates legacy sources, models fragmented enterprise data…

Unrated

AppMetrix

San Diego, California, United States

Get a complete overview of your website statistics using privacy friendly web analytics. Track visitor analytics, heatmap and…

Unrated

Conversion rate optimisation & lead generation tools. Appocalypsis provides tools/widgets to a) communicate your marketing…

Unrated

Appointible

Kaunas, Kaunas County, Lithuania

Eliminate the back-and-forth messages when finding the perfect appointment time. Manage your availability and simplify how…

Unrated

Appsero

Singapore, Singapore

Appsero is a killer WordPress analytics, licensing & deployment tool. Appsero is the perfect companion for WordPress plugin t&…

Unrated
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Showing 3,672 of 6,279 — 2,607 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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