Xiq: where iq and eq meet AI to boost B2B sales and marketing! Xiq brings together generative AI (xgpt) with behavioral…
4.9
45 reviews
Category
Account-Based Marketing Software
Software for identifying, prioritising and marketing to named accounts using intent data, predictive scoring and coordinated multi-channel outreach.
Folloze is the AI-powered personalization platform that helps b6b marketing and sales teams create dynamic, relevant buyer…
4.8
41 reviews
Somos uma plataforma de prospecção digital que ajuda empresas B2B a gerarem leads mais qualificados para seus processos de…
4.8
2 reviews
Influ2 is built for the messy reality of B2B sales: - actionable contact-level intent. Spot the moment named buyers start…
4.7
37 reviews
Adapt is a global B2B account intelligence provider with 500,000+ users and 61m+ high-quality business contacts. Adapt is a…
4.6
2640 reviews
Metadata is an AI-driven B2B digital advertising platform. You run the media strategy. AI runs the ads. By consolidating campaign…
4.6
242 reviews
Bombora Audience Solutions connects the B2B ecosystem in a one-of-a-kind data co-op of leading publishers, brand websites, and…
4.5
3 reviews
Cyance, an expandi brand, is the leading provider of global, B2B intent data, delivering the most extensive reach for European…
4.5
20 reviews
Terminus is now part of demandscience - please visit demandscience: https://www.LinkedIn.com/company/demandscience/ Demandscience…
4.4
433 reviews
Intentsify empowers B2B marketers to turn buying signals into pipeline by enhancing conversions among decision makers at priority…
4.3
16 reviews
Kwanzoo provides a signal-based pipeline growth platform both directly to B2B and b2b2c brands and as a white label solution that…
4.3
4 reviews
We combine our data expertise with a decade of marketing experience to help scaling B2B companies accelerate their GTM campaigns…
4.3
3 reviews
Expandi jabmo, recognized in the 2024 gartner® magic quadrant™ for ABM platforms, powers account based marketing for the world's…
4.1
44 reviews
Since 2005, madison logic has empowered the largest and fastest-growing companies to convert their best accounts faster. Madison…
4.1
123 reviews
B2B GTM teams use ocean.io's prospecting data platform to find accounts and contacts no one else can. No matter how specific the…
3.9
4 reviews
Addaptive intelligence is the leading provider of account-based advertising and analytics. Deploying display, native, video, ctv…
3.5
1 reviews
Aberdeen strategy & research, a division of spiceworks ziff davis, with over three decades of experience in independent, credible…
Unrated
Accountinsight helps you put your B2B ads in front of the companies that matter most - even when their teams are working…
Unrated
Most B2B sales leaders face the challenges of pipeline expansion and quota attainment. Fusiongrove is the data-driven sales…
Unrated
Dotconverse is asia's leading managed tech powered B2B marketing agency. We are trusted by fortune-grade brands to empower their…
Unrated
We design website and commerce experiences. From desktop, tablet, and mobile to a modern and seamless customer experience on…
Unrated
Primer unlocks B2C-level targeting and activation for B2B marketers. Precision targeting, better leads, and more efficient spend…
Unrated
Why guess what your client needs when you can know it? Rocks.gold will source your CRM with real-time data about companies'…
Unrated
Spikr engineers revenue for B2B tech companies. We generate leads, build pipeline, and support deals. Through enterprise data…
Unrated
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These vendors sell the infrastructure behind account-based marketing: tools that let you name the specific companies you want as customers, watch for signals that those companies are in a buying cycle, and then run coordinated campaigns — display ads, personalised web pages, email, direct mail — aimed at the actual people inside those accounts rather than at anonymous form-fills. Once in place, marketing stops measuring itself on lead volume and starts measuring account engagement: who at the target company is reading what, which departments are showing up, and whether the account as a whole is moving toward a buying decision. Sales gets a different kind of handoff — not a name and email address, but a picture of an account's activity across multiple contacts.
People go looking for this when the usual lead-gen approach has stopped matching how their business actually sells. That's typically a company with a defined, finite list of accounts it needs to win — often enterprise or complex B2B deals with several stakeholders — where inbound leads keep arriving from companies that were never going to buy, while the accounts that matter show no engagement at all until a deal is already half-lost to a competitor. Sales and marketing start arguing about lead quality, deals stall because only one buyer at the account was ever contacted, and nobody can say which target accounts are actively researching the company versus which have gone quiet.
The products differ mainly in how much of the problem they take on. Some are purely data providers, supplying intent or firmographic signals that you feed into your own CRM or marketing automation platform; others are full orchestration platforms that also build the ad campaigns, personalise the web experience and manage the workflow end to end. Predictive and AI-scoring vendors focus on telling you which accounts to prioritise; advertising-led platforms focus on reaching the people at those accounts wherever they browse. When comparing them, look at what signals they actually use (intent, technographic, engagement, or self-reported), how deep the integration goes with the CRM and marketing automation you already run, how many accounts and contacts the pricing model assumes, and how much strategic setup — segmentation, messaging, channel selection — is left for your team to do versus handled by the platform.