Ubermetrics is a leading media and data intelligence platform focused on research and development. Since 2021, ubermetrics is…
4.5
40 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Unbox social is a powerful social media analytics and reporting tool. It aims to enhance the performance of social media…
4.5
1 reviews
Uprank is a site optimization & digital marketing tool built to help you measure and optimize your impact on the web, by…
4.5
1 reviews
As a full stack hospitality booking platform, urvenue enables industry leaders to drive commerce, operations, data insights and…
4.5
4 reviews
Userful delivers a unifying platform for operational awareness and response. Userful infinityai enables anomaly and critical…
4.5
99 reviews
Wingmate turns sales and service into a team sport. We’re a pipeline management platform that bridges the gap between operations…
4.5
2 reviews
Businesses struggle to keep pace with their competition and industry changes. Wizikey's modern-day approach helps businesses…
4.5
11 reviews
Zine is an influencer marketing technology that uses advanced analytics to connect brands with influencers. Our transparent and…
4.5
16 reviews
Ambassify is the leading employee advocacy platform. Turn your employees into brand ambassadors and enjoy the power of social…
4.4
25 reviews
As brands have become publishers, the digital world has become the most important distribution channel. The brightedge content…
4.4
379 reviews
Delivra, a redbrick company, is a sophisticated email platform that designs custom solutions to help marketers and agencies…
4.4
74 reviews
Desygner.com offers a versatile SMB marketing and design solution, allowing businesses to create, control, and distribute…
4.4
8 reviews
transform your data into meaningful customer experiences at the moments that matter most. our customer experience data platform…
4.4
10 reviews
All the email marketing and delivery tools you need to communicate with your customers. Built especially with small and medium…
4.4
190 reviews
At gainsight, our mission is to be living proof you can win in business while being human first. Gainsight, the world’s leading…
4.4
164 reviews
Per user
With geru's drag-and-drop software, you simulate funnel profitability before you launch. So you skip trial-and-error and go…
4.4
5 reviews
At guidebook, we believe that great events and experiences are built on seamless communication and engagement. Our easy-to-use…
4.4
133 reviews
Subscription
AI that connects online marketing to offline revenue. Connect your marketing spend with the revenue it drives and optimize every…
4.4
865 reviews
Iterable is the AI customer engagement platform built for enterprise scale, loved by teams, and trusted by global brands like…
4.4
319 reviews
Your sales team is reaching out blindly to hundreds of prospects every day, with the hope that one of them is looking for your…
4.4
11 reviews
Maropost offers a unified commerce platform that empowers ecommerce merchants and retailers to scale faster, operate more…
4.4
135 reviews
We make event registration easy, really easy. For attendees and organizers, like you! Momice software contributes to the…
4.4
25 reviews
Subscription
Onclusive is the global benchmark for integrated media content, turning enriched data into actionable insight across every…
4.4
114 reviews
At pabbly, we offer a variety of tools that a business would need to grow and scale. People throughout the past few years have…
4.4
4 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.