Premo software provides cost-effective tools for planning, building, managing and analysing your own online campaigns with a…
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Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Datavalet is a managed network services provider specializing in designing, deploying, and operating high-performance wi-fi and…
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Prezevent est une plateforme pour dynamiser vos événements professionnels en augmentant l’implication des participants…
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Primer unlocks B2C-level targeting and activation for B2B marketers. Precision targeting, better leads, and more efficient spend…
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Creator marketing moves fast, but the data behind it has always been fragmented, inconsistent, and built for the moment, not for…
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Projectmark (aka project mark) is the CRM built for the construction industry. Our platform empowers teams to be more productive…
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Promosimple is a web-based application that provides websites, brands, and blogs with simple solutions for creating, managing…
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Quote-based
The future of B2B growth isn't in a cold inbox-it's in a warm community. But how do you tap into the world's largest community…
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We've been acquired by modash.io - the end to end influencer marketing platform used by stanley, airbnb, nordvpn and 1500 more.
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Promovate is a well-established company based in johannesburg, South Africa that is dedicated to providing top-of-the-line…
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Propello is a white label reward based loyalty and engagement platform designed to enhance value proposition, address churn and…
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Prospect labs is a lead generation agency. To learn more visit https://www.prospectlabs.co/done-for-you or get in touch at…
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Prospectoo empowers B2B marketers with accurate and organized data on relevant prospects, including verified contact information…
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Prospectoo empowers B2B marketers with accurate and organized data on relevant prospects, including verified contact information…
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Lead liaison is an application development company that designs, develops, and sells cloud-based marketing and sales automation…
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At proxi.cloud our mission is to maximize the marketing efficiency of B2C brands. By leveraging advanced geolocation and…
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Publisher finders was created as a self-serve software to help affiliate managers and influencer managers to find and recruit…
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Sawanną, na której rządzimy jest marketing automation - jesteśmy tu prawdziwymi ratelami! Specjalizujemy się w personalizacji I…
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Create newsletter that works with pushletter. Increase open rate and decrease churn with new acquisition channel: Facebook…
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O pushnews é uma plataforma especializada em marketing digital, que oferece soluções para maximizar a performance de seu site…
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Pushsent is a robust customer relationship management application. Businesses or organizations everywhere can utilize pushsent to…
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Qoints is a software platform and data marketplace that leverages industry benchmarks to improve digital marketing results…
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At quality analytics, we provide a smarter way to buy and sell television and radio broadcast, cable, and satellite ads, whether…
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Netslave develops affiliate tracking software for in-house affiliate networks, used widely by agencies and advertisers throughout…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.