Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,276 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Magileads

Paris, Île-De-France, France

Magileads is the first french omnichannel SaaS platform for customer acquisition and retention that integrates all the data and…

Unrated

Maildocker

Florianópolis, Santa Catarina, Brazil

O maildocker faz parte da família da ecentry, que fornece a infraestrutura essencial para que as organizações construam seu…

Unrated

Mailkit

Chrášťany, Středočeský Kraj, Czech Republic

For the past 10 years we've had our goals set very clearly - to provide the best and most advanced esp services possible. With…

Unrated

Make Influence

Aarhus, Central Jutland, Denmark

Make influence provides the tools to digital brands and social creators to create and manage fair, transparent and effective…

Unrated

Maker

Burlingame, California, United States

Make every site better. Maker helps marketers to elevate their existing site experience and grow revenue with ease. Our AI and…

Unrated

Mall Performance Cloud

Trondheim, Trøndelag, Norway

About placewise placewise is the global leader in retail real estate property tech, serving over 1,100 shopping centers, across 3…

Unrated

Maool

Earth

Maool offers over 100+ responsive email templates, carefully crafted by professionals for your inspiration for your next email…

Unrated

MARCOM Robot

Los Angeles, California, United States

At marcom robot we are focused on making sure the leads your marketing team’s generating have quality data so that your sales…

Unrated

MarketChorus

Richardson, Texas, United States

Marketchorus is a Dallas based technology company that creates dynamic, custom audiences for online advertising, lead generation…

Unrated

MarketerBoard

Pune, Maharashtra, India

Marketerboard is a workplace where everyone, in a team comes together to collaborate, engage and plan effective in-built customer…

Unrated

Marketinghook

Bezons, Île-De-France, France

Une culture 100% réseaux de ventes, testée et approuvée par plus de 20 000 clients, dans des secteurs aussi variés que…

Unrated

Marketing Town

London, England, United Kingdom

We are in the midst of a shift in business models, powered by the modern SaaS economy, developments in technology and…

Unrated

Mattermark

San Francisco, California, United States

At mattermark, we’re accelerating sales and deal making through data and automation. Mattermark collects and organizes…

Unrated

Maxim

Stoke-On-Trent, England, United Kingdom

Tor systems is a market leading provider of real-time, cost-effective, state of the art ticketing, booking and CRM solutions to…

Unrated

MaxTraffic

Riga, Riga, Latvia

Maxtraffic is fast growing startup from latvia that offers several different CRO tools as a cohesive set of digital marketing…

Unrated

Media Booster

London, England, United Kingdom

Media booster provides tools for your business to gain results on social media, based around our Instagram growth tool that…

Unrated

Meera

New York, New York, United States

Meera is an AI text messaging platform that uses natural, human-like conversations to turn more leads into meetings - because…

Unrated

MegaLeads

Little Falls, New Jersey, United States

Megaleads provides clients the ability to buy quality targeted business sales leads with phone and verified email. Megaleads…

Unrated Subscription

Meltingspot is an all-in-one software adoption platform. It helps companies train their employees on internal tools (CRM, ERP…

Unrated

Merchant Centric

Westlake Village, California, United States

Merchant centric is a technology and marketing provider that serves franchises, chains and corporations by empowering chief level…

Unrated

Merit Loyalty Suite

Nicosia, Lefkosia, Cyprus

Axiom offers strategic marketing consulting for customer loyalty management and relationship marketing. With more than 20 years…

Unrated

Metooo

Napoli, Campania, Italy

Metooo è una piattaforma web + app che aiuta gli organizzatori di eventi a creare e pubblicare, in modo semplice e veloce, una…

Unrated

MG2 ConneXt

Chicago, Illinois, United States

Marketing g2's leadership in customer engagement, data discovery, subscription management, sales and field subscription sales…

Unrated

MiloTree

Austin, Texas, United States

Milotree is a software company selling tools to bloggers and online entrepreneurs to grow their social media followings and email…

Unrated
View more RevAgents

Showing 1,920 of 2,276 — 356 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

Looking for marketing software?

Tell us what you need and we will shortlist providers for you.

We will only use your details to make this introduction.