Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

610 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

AgencyPlatform

Mumbai, India

Agency platform is a white label SEO + inbound marketing software designed for agencies. Some important features include SEO…

4.5 1 reviews

Agorapulse

Paris, Île-De-France, France

Agorapulse is the secret ingredient for social media managers and marketing leaders whose ambition is to drive real business…

4.5 857 reviews

ApexDrop

Erie

Are you interested in having popular Instagram and TikTok creators produce content and create buzz for your brand? Are you doing…

4.5 11 reviews

Bitly

New York, New York, United States

Bitly is your all-in-one connections platform for short links, qr codes, and landing pages, all backed by powerful analytics. We…

4.5 646 reviews

BoomSonar Suite

Şişli, İstanbul, Turkey

Tick tock boom was founded in 2009 as the first digital PR and online reputation agency in turkey. Serving the widest spectrum of…

4.5 4 reviews

Chatmeter

San Diego, California, United States

Chatmeter is the brand intelligence company reimagining customer connections and reputation management through AI-powered deep…

4.5 263 reviews

Craigslist Posting For Auto Dealers

Sarasota, Florida, United States

Dealers united is the premier digital marketing partner for car dealerships looking to accelerate their online presence and drive…

4.5 2 reviews

CreatorIQ

Culver City, California, United States

Creatoriq is the operating system for creator-led growth. Trusted by more than 1,300 global brands and agencies-including burson…

4.5 242 reviews

CrewFire

Bethesda, Maryland, United States

Crewfire is an all-in-one brand ambassador management platform that empower brands to build, manage, and mobilize their army of…

4.5 2 reviews

Cyance

London, England, United Kingdom

Cyance, an expandi brand, is the leading provider of global, B2B intent data, delivering the most extensive reach for European…

4.5 20 reviews

DeltaX

New York, New York, United States

Deltax is an enterprise-grade full-stack cross-channel advertising solution. We leverage deep learning technology to break…

4.5 2 reviews

DOZ

Lyon, Auvergne-Rhône-Alpes, France

Doz is a blog providing digital marketing insights. Doz aims to help small businesses develop their online marketing strategy and…

4.5 2 reviews

elicit

Chicago, Illinois, United States

Every keystroke is an opportunity. Elicit gives marketers control over the single most-used feature on a website: The search box…

4.5 1 reviews

Ensight

London, United Kingdom

Ensight aims to solve today’s marketing problems through a laser-sharp focus on the challenges of multi-channel content creation…

4.5 4 reviews

EveryoneSocial

Salt Lake City, Utah, United States

Everyonesocial is the #1 employee advocacy platform. We help the world's leading companies activate their people to serve as…

4.5 226 reviews

Iconosquare

Limoges, Nouvelle-Aquitaine, France

Iconosquare is your analytics-first social media management platform, built to help you schedule, analyze, report, and monitor…

4.5 110 reviews

Improvado

San Diego, California, United States

Improvado automates marketing reporting, enables informed budget decisions, and increases the ROI of marketing efforts. We help…

4.5 53 reviews

Infegy

Kansas City, Missouri, United States

Infegy is redefining how you understand consumers at speeds thought to be impossible. We bring together diverse social listening…

4.5 123 reviews Subscription

Create social media content, schedule tweets, posts, pins and messages and post to multiple social networks with intuitive social…

4.5 3 reviews

LatentView

Chennai, Tamil Nadu, India

Latentview analytics is an AI-driven analytics, data engineering, and consulting company that inspires and transforms businesses…

4.5 1 reviews

Limber

Bègles, Nouvelle-Aquitaine, France

For the past 10 years, limber has been helping companies to structure and manage their advocacy marketing approach. Our approach…

4.5 1 reviews

linke

Tampa, Florida, United States

Leet creative helps real estate and fitness professionals turn their expertise into influence using video marketing solutions so…

4.5 1 reviews

ListenFirst

New York, New York, United States

Our two-part solution empowers leading brands with deep, industry-specific social content insights-fueling smarter decisions…

4.5 32 reviews
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Showing 192 of 610 — 418 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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