With geru's drag-and-drop software, you simulate funnel profitability before you launch. So you skip trial-and-error and go…
4.4
5 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Joturl - product Build your marketing machine - elevate your brand, track leads, and convert more business with the all-in-one…
4.4
12 reviews
Julius by triller is an end-to-end influencer marketing software solution, offering influencer search and discovery, campaign…
4.4
95 reviews
Your sales team is reaching out blindly to hundreds of prospects every day, with the hope that one of them is looking for your…
4.4
11 reviews
Lemnisk’s composable cdp provides the data and AI platform for real-time marketing activation, while keeping your data where you…
4.4
4 reviews
At pabbly, we offer a variety of tools that a business would need to grow and scale. People throughout the past few years have…
4.4
4 reviews
Usage-based
Pi datametrics is the enterprise SEO and search intelligence platform built for the AI era of search. We help SEO leaders and…
4.4
46 reviews
Postcron is the most powerful tool to publish and schedule posts on Facebook, Twitter, LinkedIn and pinterest at the same time…
4.4
38 reviews
Spinnakr is democratizing access to big data insights with a new kind of web analytics that does all of the work for you - from…
4.4
6 reviews
Tealium helps companies collect, govern, and enrich their customer data in real-time to power AI initiatives and delight…
4.4
119 reviews
Unstack delivers personalization and shoppable content for ecommerce brands to grow their businesses faster. Bring customer data…
4.4
22 reviews
Part of positive’s digital marketing ecosystem, positive user is a full-stack marketing automation platform that helps businesses…
4.4
38 reviews
Vero is a customer engagement platform built for B2C and B2B product-led teams. Marketers use vero to send email, iOS/Android…
4.4
27 reviews
Zuberance is the leading social media marketing company focused on brand advocates. Zuberance’s award-winning brand advocacy…
4.4
15 reviews
Blueshift, headquartered in San Francisco, enables brands to automate and personalize engagement across every marketing channel…
4.3
215 reviews
Welcome to clickx! An all-in-one tech platform built for digital marketing agencies. Our software is designed to help you start…
4.3
24 reviews
Rrd provides a complete portfolio of marketing, packaging, print and business services to the world’s most respected brands…
4.3
Funnelytics is a revolutionary marketing analytics software that allows marketers and business owners to map and track their…
4.3
28 reviews
Intentsify empowers B2B marketers to turn buying signals into pipeline by enhancing conversions among decision makers at priority…
4.3
16 reviews
Keywordrevealer is simple but powerful fully integrated all in one solutions for SEO, PPC, social media and competitive research…
4.3
9 reviews
Lead forensics is the software that reveals the identity of your anonymous website visitors, turning them into actionable…
4.3
668 reviews
Since 2005, liftengine's primary mission has been to help clients better understand and connect with their most responsive…
4.3
7 reviews
Since resonate’s founding in 2008, the company has been driven by a simple but powerful idea: understanding people. Resonate…
4.3
17 reviews
We're not your typical digital marketing platform; we're pioneers in precision and personalisation. Our patented technology…
4.3
6 reviews
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Showing 192 of 371 — 179 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.