Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,276 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Future Demand

Berlin, Berlin, Germany

See what your customers want, auto-build high-converting audiences and ads, and let AI optimise them while you sleep. Our custom…

Unrated

Future Solutions

Los Angeles, California, United States

We are online reputation experts. People do research online. This means you need to look good everywhere. We can make this…

Unrated

Gazerecorder automatically records using ordinary webcams, where people look and what they engage with on their computer screens…

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Genius referrals automates your referral processes, creates brand advocates, and helps you grow your business with less time…

Unrated

GeoFli

Missoula, Montana, United States

Geofli is a cloud based service allowing users to deliver custom website content based on their visitor's exact geographic…

Unrated

GeoSensor - Geotargetting

Reading, England, United Kingdom

Naxtech is a technology company which focuses on helping businesses grow, increase profitability, while attracting new customers…

Unrated

GetEvangelized

Mumbai, Maharashtra, India

Getevangelized aims to be a platform that will help thought leaders, influencers and micro celebrities on social media discover…

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Getitout helps you build your marketing from the ground up, so you can find your ideal clients, create irresistible messaging…

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getNEXT Marketing Suite

New York, New York, United States

Getnext is a marketing technology company focused on enriching the value of content and communication. Getnext was born from…

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GoBabl

Philadelphia

Gobabl is a location-based social media data, insights and engagement platform. Our mission is to help businesses meet their…

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Gravito

Helsinki, Uusimaa, Finland

At gravito, we are experts in consent management, making it effortless for our clients to comply with regulations and stay…

Unrated Subscription

GrooveJar

Boston, Massachusetts, United States

Groovejar helps entrepreneurs increase revenue, email sign ups, and sales online. You'll have access to a wide range of website…

Unrated

Growth Champ

Walnut, California, United States

Growth champ is a service which manages your social media profiles and help you increase your influence. We currently have an…

Unrated

Growthscore helps you identify your happy customers and drive reviews, referrals and testimonials. Fully automated!

Unrated Freemium

Vacation reputation gives you the tools you need to get more 5-star reviews, appear at the top of local searches, grow your…

Unrated

GTRsuite

Chambéry, Auvergne-Rhône-Alpes, France

Gtrsuite is an innovative organic drive-to-store platform for dealer networks. Generate high intention leads for your dealers…

Unrated

GuniSMS

Sydney, New South Wales, Australia

Guni is an australian-built business communications platform that helps companies run real conversations - at scale. We bring…

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Gush Cloud

Singapore, Singapore

Gushcloud is a global creator and ip management and licensing company powered by AI.

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H5mag

The Hague, Netherlands

H5mag is a simply magic design platform that allows brand-owners and designers to easily create their own, amazing-looking…

Unrated

HarmonizeAi

Seattle, Washington, United States

Your company is what your customers make of it. The importance of positive, powerful customer experiences with your brand is…

Unrated

Hashoff

New York, New York, United States

Word of mouth marketing is the oldest form of brand advocacy. People will always trust their friends more than they trust…

Unrated

Hashtag Loyalty

Mumbai, Maharashtra, India

India’s most widely used customer engagement platform for hospitality and retail businesses. Hashtag loyalty enables businesses…

Unrated

HEROW

New York, New York, United States

Herow is a location intelligence solution that allows brands to deliver better experiences for their mobile users. Built around…

Unrated

heyBooster

London

Heybooster generates personalized insights to maximize your revenue. Heybooster is the AI-powered analytics platform for…

Unrated
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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