Bringing the power of enterprise CRM to your business. If you’re like most organizations, you have a collection of tech tools…
4.5
173 reviews
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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Ortto (formerly autopilot), is the world’s first complete marketing automation and analytics solution. We’re on a mission to…
4.5
425 reviews
Plezzel provides marketing automation software and digital marketing services used by thousands of leading australian real estate…
4.5
2 reviews
Since 2010, salecycle has developed strong expertise in online shopping behaviors and cutting-edge activation technologies. We…
4.5
41 reviews
We have top SEO unique digital marketing tools to make SEO analyst life easier for day to day task. Some of interesting helpful…
4.5
1 reviews
Smarketing cloud is a unified customer platform for sales & marketing teams. Run email, sms, social, ads and more all from one…
4.5
1 reviews
We provide a seamlessly integrated all in one omni-channel marketing solution that enables organizations to engage in…
4.5
1 reviews
#1 business sms product with over 65,000 enterprise customers. Whether you are a local grocery shop sending 20 messages or a…
4.5
1 reviews
Quote-based
Streampage helps businesses of any size and industry build and strengthen trustworthy customer relationships in the digital…
4.5
2 reviews
Targeto allows for the privacy-preserving sharing of data and data collaboration between multiple parties with zero knowledge…
4.5
2 reviews
At trackonomics, we’re passionate about innovating affiliates and moving the industry forward. Scaling affiliate marketing…
4.5
1 reviews
Unbox social is a powerful social media analytics and reporting tool. It aims to enhance the performance of social media…
4.5
1 reviews
Uprank is a site optimization & digital marketing tool built to help you measure and optimize your impact on the web, by…
4.5
1 reviews
Bitly is your all-in-one connections platform for short links, qr codes, and landing pages, all backed by powerful analytics. We…
4.5
646 reviews
Emailstrategie est spécialisé en stratégie email marketing et routage emailing, sms & fax. Nos 3 pôles de compétences : •…
4.5
1 reviews
Trusted by over 10,000 businesses world-wide, activetrail is an easy and intuitive marketing automation platform. Activetrail’s…
4.4
12 reviews
As brands have become publishers, the digital world has become the most important distribution channel. The brightedge content…
4.4
379 reviews
Cmercury is a powerful, cost-effective email marketing platform designed for growing businesses, high-volume senders, and modern…
4.4
4 reviews
On February 21, 2022, movable ink acquired coherent path.
4.4
10 reviews
Email marketing made easy. Welcome to cyberimpact, a Canadian email marketing solution designed to make your life easier. With…
4.4
11 reviews
Delivra, a redbrick company, is a sophisticated email platform that designs custom solutions to help marketers and agencies…
4.4
74 reviews
The last website platform your franchise will ever need. Trusted by leading franchise brands. 300+ successful launches and…
4.4
10 reviews
Dialog insight is a customer engagement platform that empowers businesses to generate more customer touchpoints and build brand…
4.4
10 reviews
Finteza is an advanced comprehensive analytics tool that tracks and analyzes traffic, funnels, conversions, landing pages, and…
4.4
5 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.