Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,276 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Cellxpert

Tel Aviv, Israel

🚀 at cellxpert, we're redefining affiliate management. Our platform integrates seamlessly with your backend systems, delivering…

Unrated

Celsius ABM Platform

Sophia Antipolis, Provence-Alpes-Côte D'azur, France

Celsius gkk international is part of wpp, the world’s largest advertising group (nasdaq: wppgy). We offer the world's leading…

Unrated

Cenareo

Paris, Île-De-France, France

Founded in 6036, cenareo is the martech that puts its expertise in digital signage, smart videos management and screen fleet…

Unrated

CEO Email List

Plano, Texas, United States

Thomson data is a digital marketing solution provider that specializes in data driven marketing. We provide highly responsive…

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Ceralytics

Parrish

Ceralytics is a content intelligence platform that uses predictive analytics to determine the topics that engage and drive your…

Unrated

ChatDaddy

Hong Kong, Hong Kong

Founded in 2018, chatdaddy is a rapidly growing start-up specializing in whatsapp marketing automation. Our platform enables…

Unrated

Chatti

Northgate Cent, Queensland, Australia

Chatti - make every customer interaction count with world leading sms, social messaging, voice, video and much more. In…

Unrated Subscription

Checkealos

Seville, Andalucia, Spain

Checkealos helps digital teams fix what users struggle with before it costs conversions. Our platform captures real user behavior…

Unrated

Check this out's advanced, sms-based, sales engine for restaurants is the fastest, most effective, and cost efficient way to…

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Citia

New York, New York, United States

How new digital gets done Today everyone - from customers to employees - expects relevant, snack-able, delightful content that…

Unrated

CitizenMe

London, England, United Kingdom

We are all citizens in an increasingly digital world; from the individual to businesses, organisations, and governments. We all…

Unrated

Civic Science

Pittsburgh, Pennsylvania, United States

Owning the world’s largest, real-time database of declared consumer intent, civicscience helps advertisers and media companies…

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Clarisights

Bengaluru, Karnataka, India

Clarisights is the leading marketing analytics platform for enterprises. Connect, visualize and explore all your marketing data…

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C-Level Connections

Austin, Texas, United States

C-level connections provides professional B2B metrics-driven lead generation, appointment setting, and sales pipeline analysis…

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Clickvoyant

Fort Collins, Colorado, United States

Decisions made from dashboards are no better than a random guess.

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ClientCircle

Des Moines, Iowa, United States

At clientcircle, we build software that helps you grow your agency. Our tools integrate seamlessly into your existing management…

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CliquePrize

Nashville, Tennessee, United States

Founded in 2003, cliqueprize® (www.cliqueprize.com) is the iphone app built for small and mid-sized businesses to run…

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Cloudengage

Spokane, Washington, United States

Cloudengage empowers you to create and nurture your community. We do this by creating elegant, scalable, cutting edge and highly…

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Cloud Signage

Sheridan, Wyoming, United States

Gigasource llc is a dynamic advertising agency dedicated to transforming brands and driving business growth. We specialize in…

Unrated

CoGoBuzz

Melbourne, Florida, United States

Cogobuzz™ is an SaaS solution powered by nconnections, a technology company based out of Melbourne, fl that produces software for…

Unrated

CommandPost

New York, New York, United States

Cmp.ly empowers businesses and individuals alike to take control of their social media. Our proprietary commandpost and powerpost…

Unrated
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Showing 1,632 of 2,276 — 644 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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