Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,234 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Mailsquad est une solution de marketing courriel qui a été spécifiquement conçue pour toutes les agences, micro-entreprises, et…

2.3 3 reviews

Kicksta

San Diego, California, United States

Kickstart your Instagram following and convert your followers into customers. We connect you with the people who love what you…

2.1 15 reviews

eConsignment

Aliso Viejo, California, United States

From our base in south orange county California, convergence provides integrated ticketing and retail systems. We feature…

2.0 1 reviews

Leadsgorilla software is a comprehensive lead generation and client-closing cloud-based tool. It offers a number of benefits that…

2.0 2 reviews

Markodojo is about making your marketing team extraordinary. We embrace the agile philosophy that has revolutionized…

2.0 1 reviews

mobileStorm

Park City, Utah, United States

Since 1999 mobilestorm has been helping brands effectively reach consumers and influence their behavior on mobile devices. Our…

2.0 1 reviews

Unim

Fort Lauderdale, Florida, United States

Unim is a custom business management solution powered by the team at exults. Designed to be user-friendly, unim requires minimal…

2.0 1 reviews

Exact Data

Chicago, Illinois, United States

Since 1999, exact data has been a leader in the multi-channel direct marketing industry. We are the prominent source for both…

1.9 15 reviews

PAR Punchh

San Mateo, California, United States

Punchh, a par technology (nyse: par) brand, is the leading loyalty, offers, and engagement platform for restaurants, groceries…

1.9 7 reviews

Pepo campaigns - advanced email marketing for amazon ses Pepo campaigns is the first enterprise-grade email marketing platform…

1.9 4 reviews

Analyze, optimize and outsmart your competition. Social media management, analytics and growth hacking tool for social media…

1.8 2 reviews

m-savvy

Wellington City Wellington, Wellington, New Zealand

Www.m-savvy.com M-savvy is a marketing database and analytical tool used to investigate, plan, implement and measure the impact…

1.7 3 reviews

Surecritic

Seattle, Washington, United States

With thousands of businesses using our platform, surecritic is a leading provider of consumer insight automation. Through our…

1.5 1 reviews

ResponseSource Media Contacts Database

London, England, United Kingdom

We are a network that connects media and influencers to the resources they need, fast. More than 30,000 journalists and…

1.2 3 reviews

Advice Local

Mckinney, Texas, United States

Advice local is dedicated to providing scalable, cost effective and customizable local presence management solutions to our…

0.5 2 reviews

Bublish

Mount Pleasant, South Carolina, United States

At bublish we empower entrepreneurial authors (we call them "authorpreneurs") with the technology, tools, programs and resources…

0.5 1 reviews

3EX.NET

Chorley, England, United Kingdom

At fulfilmentcrowd, we specialise in rapidly deploying custom solutions for high-growth omnichannel brands. With fulfilment…

Unrated

3 Tier Logic

Vancouver, British Columbia, Canada

Lifecycle marketing solutions for the world’s most valuable brands At 9 tier logic works we specialize in helping the world’s…

Unrated

40Nuggets

Ashkelon, Israel

Convert your traffic to leads. It's easy. The customer-friendly way to actually drive sales and leads. You spend a lot of time…

Unrated

4me.video

Sydney, New South Wales, Australia

It’s 4me, not you! A diy platform to create, launch, and measure dynamic personalised interactive video (dpiv). Not just for big…

Unrated

5loyalty

London

Ordering & loyalty apps for restaurants. 5loyalty gives restaurants the digital tools and data to better understand and segments…

Unrated

Aberdeen Intent Targeted Advertising

Waltham, Massachusetts, United States

Aberdeen strategy & research, a division of spiceworks ziff davis, with over three decades of experience in independent, credible…

Unrated

AccountInsight

London, England, United Kingdom

Accountinsight helps you put your B2B ads in front of the companies that matter most - even when their teams are working…

Unrated

Data company providing millions of B2B and B2C data records. Buy verified data including name, email, phone, LinkedIn address…

Unrated
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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