Vista social is your all-in-one social media management powerhouse. We deliver unparalleled value to brands, marketing agencies…
4.7
154 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Woop is a social media management tool to schedule, track advanced analytics and interact with your audience in real time.
4.7
3 reviews
Ejobsafrica is a digital services marketplace providing highly trained digital marketing experts to business owners, founders…
4.7
33 reviews
- meet influencers and creators: "collab" at afluencer - Brands: find and hire influencer, micro-influencers and creators to…
4.6
277 reviews
Ahrefs is the marketing platform built to keep your brand discoverable across search, AI, and the web. We support modern…
4.6
451 reviews
Brand24 is an award-winning app that helps you track & engage people talking about your company. Thousands of brands of all sizes…
4.6
213 reviews
Brandbassador is the leading ambassador marketing platform for ecommerce brands that want to harness the power of their…
4.6
64 reviews
Brybe, inc. Is disrupting the digital creator industry by democratizing influencer marketing and freelancer services with brybe…
4.6
21 reviews
Captavi™ (www.captavi.com). Captavi platform digital marketing platform = one tool to rule SaaS CMS + mobile web app development…
4.6
18 reviews
Captiv8 has been integrated into influential. Follow influential for all future updates and announcements!
4.6
225 reviews
Clearview social is the leading employee advocacy platform created to help companies increase revenue through more effective and…
4.6
189 reviews
We built contentstudio for the people behind the posts, the ones juggling 10 tabs, last-minute changes, and never-ending to-dos…
4.6
327 reviews
We built contentstudio for the people behind the posts, the ones juggling 10 tabs, last-minute changes, and never-ending to-dos…
4.6
327 reviews
The all-in-one platform to scale influencer and affiliate marketing campaigns. It is incredibly time consuming and difficult for…
4.6
11 reviews
Eclincher is an all-in-one AI-powered digital marketing and social media management platform designed to help businesses…
4.6
408 reviews
Engagebay offers innovative AI-powered marketing and sales tools designed for small to medium-sized businesses. It helps you…
4.6
189 reviews
Grade.us is the #1 white-label review management and marketing platform for marketers, consultants, agencies, and SEO…
4.6
142 reviews
Per user
Heyo is the easiest way to capture email leads using Facebook campaigns. Build a photo contest, sweepstakes or lead capture…
4.6
5 reviews
Hookle is an AI-powered SaaS company transforming marketing for the world’s smallest businesses. Our mission is to democratize…
4.6
12 reviews
Freemium
Hypeauditor is an all-in-one solution for influencer marketers that provides essential tools for successful campaigns and goes…
4.6
86 reviews
Later is the leading influencer marketing and social partner built on insight, not guesswork. We help brands choose the right…
4.6
284 reviews
Loomly is an easy-to-use social media management platform that helps you craft & schedule posts, track analytics, and manage a…
4.6
1265 reviews
Freemium
Mavsocial is a simple and affordable social media management platform used by thousands of marketers, businesses, and agencies to…
4.6
46 reviews
Mavsocial is a simple and affordable social media management platform used by thousands of marketers, businesses, and agencies to…
4.6
46 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.