Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

287 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Gleam

Melbourne

Gleam is a growth marketing platform that helps businesses focus on actions. An action can be whatever you want, an email…

4.2 25 reviews

Integrate

Phoenix, Arizona, United States

The Integrate Demand Ecosystem connects the essential data, technology and consulting services providers marketers need to…

4.2 70 reviews

LeadMine

Chennai Tamilnadu, India

Leadmine is powerful lead generation software for any type of business. You can search for business leads from over 200 million…

4.2 40 reviews

Optinmonster is a robust customer acquisition and lead-generation application that allows you to create highly effective optin…

4.2 70 reviews

SimplyCast

Dartmouth, Nova Scotia, Canada

Simplycast is a worldwide leading provider of hyperautomation use case solutions. They offer a comprehensive solution within a…

4.2 12 reviews

Whois Visiting

Northampton

Whoisvisiting.com is a simple and effective way to find which companies are visiting your website but not contacting you. Our…

4.2 3 reviews

Act-On

Portland, Oregon, United States

Act-on software provides the innovative marketing automation platform for marketers who think big and act boldly. As the last…

4.1 971 reviews

Akero Labs

New York, New York, United States

Seamlessly connect your digital marketing spend to your enrollment outcomes and visualize the whole student journey so you can…

4.1 4 reviews

Reach

Seattle, Washington, United States

Hey there! We’re banzai. Our products reach millions of users every year to help marketers drive more revenue through better…

4.1 10 reviews

atEvent

San Ramon, California, United States

One solution. Every event. Standardize your event lead management with the only solution that offers coverage at more than 75% or…

4.0 12 reviews

BrandBee

Mohali, Punjab, India

Are you spending a lot of budget on your advertising? But still not getting more leads and purchase orders? Don’t worry, brandbee…

4.0 1 reviews

CASTANET

San Luis Obispo, California, United States

Proven lead generation technology to connect, engage and cultivate new LinkedIn prospects every day! Click "learn more" to get…

4.0 2 reviews

Constant Contact

Waltham, Massachusetts, United States

We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales…

4.0 5197 reviews

GetApp

Barcelona, Catalonia, Spain

Getapp is the recommendation engine small businesses need to make the right software choice. With access to over 2.5 million…

4.0 11 reviews

Jobin.cloud

P, Leinster, Ireland

If your aim is to recruit … Let jobin.cloud do the heavy lifting for you:💪 > automated multichannel messaging outreach > ChatGPT…

4.0 1 reviews

Layer

San Francisco, California, United States

Conversation builds relationship. Businesses build customer relationships @ scale on layer's enterprise conversation platform…

4.0 1 reviews

LeadBoxer

Amsterdam, Noord-Holland, Netherlands

Leadboxer is a lead data platform for lead identification, lead qualification and lead management. Leadboxer is designed to bring…

4.0 2 reviews Usage-based

LimeLeads

Santa Monica, California, United States

Limeleads makes it easy to build, preview, and save customizable segments of targeted leads in minutes, providing a searchable…

4.0 1 reviews

Limelight Platform

Toronto, Ontario, Canada

Limelight platform is an experiential marketing platform that empowers brands and agencies to capture, manage, and measure…

4.0 1 reviews

Mailforge

Korsør, Zealand, Denmark

Mailforge is a danish company that is highly focused on email marketing automation. We take advantages of new technologies in…

4.0 1 reviews

MarketingStinks.com

New Hope, Pennsylvania, United States

Instagram growth & lead generation - our team takes a very hands on approach to building your brand on Instagram. Want to make…

4.0 3 reviews

MDirector

Madrid, Madrid, Spain

Mdirector ayuda a las empresas a transformar su negocio e impulsar las ventas mediante email marketing y marketing automation…

4.0 2 reviews

Motiva AI

Reno, Nevada, United States

Motiva powers a new kind of customer-centric engagement for modern marketers everywhere. We use AI to generate content and create…

4.0 1 reviews
View more RevAgents

Showing 144 of 287 — 143 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

Looking for marketing software?

Tell us what you need and we will shortlist providers for you.

We will only use your details to make this introduction.