Since 2005, madison logic has empowered the largest and fastest-growing companies to convert their best accounts faster. Madison…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
211 businesses
Business wire, a berkshire hathaway company, has been the global leader in press release distribution and regulatory disclosure…
Storyports helps distributed teams create, review, test, and ship better email campaigns from start to finish. 🤫 Our award…
Welcome to appfillip, where innovation meets results in the world of app marketing. We're not just another agency; we're an…
Big marketing data™ & software for professional marketers Analytics SEO is a comprehensive online marketing platform focused on…
Ceros is the no-code content creation platform for B2B interactive content. Build immersive experiences that stop the scroll…
Marketers spend too much time on research and strategy and still end up guessing about the marketing content they create. Cobomba…
Loyalistic is the complete inbound sales desk. Use loyalistic to attract new contacts and nurture the existing ones to discover…
Tekgroup international is an award-winning, SaaS online newsroom platform provider working with clients such as toyota…
At writeraccess we know that you should create content that earns trust and drives sales. The fact is you need a steady stream of…
Brightinfo is a real time personalization engine. Our algorithm learns your website content and analyzes visitor behavior, then…
Izea is an influencer marketing agency with a mission to make creator economy solutions for marketers. We do this by lighting up…
Launched in 2004, 24-7 press release newswire changed the landscape of the press release distribution industry by offering…
Knotch enables content-driven brands to measure and improve digital content performance so they can drive better business…
Smaudience provides unparalleled competitive intelligence for social media as well as the information you need to make all your…
Grouphigh is a marketing software platform used by more than 400 agencies and brands to identify bloggers, social media profiles…
Percolate is now part of the seismic enablement cloud. Seismic acquired percolate in 2019. Give them a follow at @seismic for the…
**vestorly was acquired by fmg suite on July 27th 2023.*** See the press release here…
With the e-marketing manager (emm), agnitas offers an intuitive marketing automation software for creative multi-channel…
If you hate creating email newsletters then you'll love what we're doing. It's been called an insanely cool new marketing tool…
For marketers who want to grow their reach, revenue & careers. The scrunch ultimate marketing membership & 10+yrs digital agency.
Start a fire (formerly tomodo) - http://startafire.com Get full value from content you share on social media. Automatically add…
Intellifluence is a simple, yet powerful marketing platform that helps brands partner with key influencers to achieve better…
Outbrain is a leading technology platform that drives business results by engaging people across the open internet. Outbrain…
Showing 144 of 211 — 67 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.