Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,276 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Noosh

Mountain View, California, United States

Noosh is the world’s leading independent marketing execution software company, used by enterprises and marketing services…

3.5 2 reviews

Nurture

San Jose, California, United States

Nurture is a dead easy marketing automation & revenue performance management application for B2B marketers. Get started with our…

3.5 3 reviews

Connect to the right media now... For free: pitchrate is a powerful tool that finds credible sources for journalists and in…

3.5 1 reviews

Post Sticker

Warsaw, Mazovia, Poland

Looking to take your brand's online presence to the next level? Look no further than post sticker! For nearly a decade, we've…

3.5 3 reviews

Publicators

Raanana, Israel

In a world where the inbox is more crowded than ever, reaching your customer is a technical task, but winning their heart is an…

3.5 1 reviews

By analyzing complex user behaviour on websites; reachpeople grabs, processes and segmentates user data to allow performing 1 to…

3.5 1 reviews

RevLifter

Newcastle Upon Tyne, England, United Kingdom

Intelligent offers improve conversion and reduce abandonment while protecting brand and margin. And that's what we talk about…

3.5 1 reviews

RevTrax

Jersey City, New Jersey, United States

Revtrax was proudly acquired by neptune retail solutions, - the leading omnichannel retail marketing company in the us & Canada…

3.5 2 reviews

Scrunch

Brisbane

For marketers who want to grow their reach, revenue & careers. The scrunch ultimate marketing membership & 10+yrs digital agency.

3.5 11 reviews

SendOutCards

Salt Lake City, Utah, United States

Since founder and cvo kody bateman started sendoutcards in 2005, we’ve changed millions of people’s lives, one greeting card at a…

3.5 13 reviews

SEO Sitecheckup

New York, New York, United States

Search engine optimization tools and expertise to help you grow your business. With our free on-page search engine optimization…

3.5 19 reviews

Shoelace

Toronto, Ontario, Canada

The ad agency Shopify recommends. Helping to scale the growth of dtc and ecommerce brands with paid social, paid search, and…

3.5 1 reviews

Signitic

Paris, Île-De-France, France

Welcome to mailtastic! Do you know that your clients, contacts and potential customers see your email signature more than they…

3.5 1 reviews

Snappy Kraken

Ormond Beach, Florida, United States

Achieve 7x faster organic growth than the industry average by partnering with us! Over 7,000 financial advisors and 200 leading…

3.5 1 reviews Subscription

Snoopreport

Irvine, United States

Instagram monitoring platform We keep track of what users do on Instagram Know what users like, comment and whom they follow on…

3.5 2 reviews

SocialRep

San Anselmo, California, United States

Socialrep is a pioneer in enterprise social media technology and methodologies. The socialrep platform was originally developed…

3.5 1 reviews

Somiibo Twitter Bot

Los Angeles, California, United States

Somiibo is a premium social media marketing and growth service that automates your social media activity to boost your online…

3.5 1 reviews

Start A Fire

Tel Aviv, Israel

Start a fire (formerly tomodo) - http://startafire.com Get full value from content you share on social media. Automatically add…

3.5 2 reviews

TOTUS Marketing

Memphis, Tennessee, United States

Totus is a web-based marketing automation solution centralizing all of your marketing materials, distribution channels, user and…

3.5 1 reviews

Trialfire

Toronto, Ontario, Canada

Cognition acquired trialfire in September 2024. Trialfire is a leading marketing intelligence platform that addresses the…

3.5 1 reviews

Upscribe

St. Louis, Missouri, United States

Founded in 2001, marketvolt can help you: :: attract more leads. :: engage prospects to move them through the sales funnel more…

3.5 1 reviews

Viral Loops

Vancouver, Canada

The all-in-one referral marketing platform for prelaunch, newsletters & e-commerce. We've worked with companies like producthunt…

3.5 16 reviews

Webinato

San Francisco, California, United States

Webinato is omnovia technologies' 4th generation of webinar platform since 2004. Webinato offers an advanced hosted webinar…

3.5 4 reviews

Call Loop

Delray Beach, Florida, United States

Call loop is an all-in-one sms, voice broadcast, and ringless voicemail software for businesses. Https://www.callloop.com Better…

3.4 7 reviews
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Showing 1,416 of 2,276 — 860 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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