Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

610 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Circleboom

Cherry Hill, New Jersey, United States

Boom your social circle! We create intuitive and easy-to-use social media products for brands, smbs and users to grow and…

4.7 41 reviews

Content Stadium

Amsterdam, Netherlands

Content stadium is an all-in-one platform for branded content creation. With our flexible offering, cost-effective solutions and…

4.7 26 reviews

Echobox

London, England, United Kingdom

We help publishers around the world save time and increase performance with newsletter and social media automation

4.7 69 reviews

emBlue

Carrollton, Texas, United States

Our mission is to help companies communicate in a more relevant and personal way with their customers. With emblue® you will be…

4.7 9 reviews

GAIN

Miami, Florida, United States

Gain combines effortless social media management with smooth client collaboration to get your agency on the fast track. Manage…

4.7 9 reviews Freemium

HeyOrca

St. John's

Heyorca is the social media management tool that’s perfect for teams and agencies. Create, collaborate, and build communities all…

4.7 236 reviews Freemium

Levitate

Raleigh, North Carolina, United States

Founded in 2017 by sharefile creator jesse lipson, levitate was built with a passion for helping small and medium-sized…

4.7 16 reviews Quote-based

Lucidya is an AI-native platform for customer experience (cx) intelligence that manages entire customer lifecycles autonomously…

4.7 93 reviews Per user

MarketBeam

Los Altos, California, United States

Marketbeam is the first and the only compliant social media management platform designed specifically for highly regulated…

4.7 34 reviews

neuroflash

Hamburg, Hamburg, Germany

Transform your marketing content with AI Neuroflash is your all-in-one AI platform for creating, personalizing, and optimizing…

4.7 107 reviews Per user

Play Digital Signage

Newark, Delaware, United States

Easily reach your customers with engaging digital signage using our cloud-based editor. The play digital signage editor has all…

4.7 25 reviews

quintly

Hamburg, Hamburg, Germany

Quintly is now facelift data studio. Please follow facelift at our main page: https://www.LinkedIn.com/company/facelift-brand-buil…

4.7 63 reviews

Scoop.it

Paris, Île-De-France, France

Scoop.it est une plateforme de veille et de curation de contenus qui permet aux équipes de sélectionner, organiser et diffuser…

4.7 26 reviews Subscription

SentiOne

Gdansk, Pomerania, Poland

Sentione is a conversational AI platform. We develop technology providing state-of-the-art customer service automation based on…

4.7 35 reviews

Shareablee

New York

Now a part of comscore (nasdaq: scor) Shareablee was the first and only industry-level measurement solution for media companies…

4.7 14 reviews

Slate

New York, New York, United States

At slate, we revolutionize social content creation for brands. Our platform empowers social media teams to effortlessly craft…

4.7 39 reviews

SoAmpli

Leeds, England, United Kingdom

Soampli is a social sharing tool designed to empower employees and leverage their advocacy. It empowers your whole organisation…

4.7 11 reviews

Social HorsePower

Toronto, Ontario, Canada

Creating and managing brand ambassadors has always been a marketing fantasy. The logistical nightmare of managing that many brand…

4.7 51 reviews

SocialWeaver

Washington, District Of Columbia, United States

Everyone in your network can be a powerful advocate for your brand. Scale your marketing reach by directly engaging your…

4.7 11 reviews

Sociuu

København N, Capital Region, Denmark

Employee advocacy made simple. Sociuu enables - and motivates - your employees to share corporate social media content. Why…

4.7 3 reviews

spokal

Vancouver, Bc

Social media scheduling that learns from your audience to drive more traffic and leads while freeing you from low-level…

4.7 3 reviews

Statusbrew

Wilmington, Delaware, United States

Statusbrew has 1:1 feature parity with industry leading smm tools and is generally lower priced for the same features, social…

4.7 174 reviews

Tribe Dynamics

San Francisco, California, United States

Tribe dynamics is now creatoriq! Creatoriq is the most trusted influencer marketing platform for organizations looking to advance…

4.7 152 reviews

VBOUT

Nyc, New York, United States

Vbout is an AI-enabled marketing platform that helps agencies and marketers grow with 14+ powerful marketing tools, integrated AI…

4.7 225 reviews
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Showing 120 of 610 — 490 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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