Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

836 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Atribus

Valencia, Comunidad Valenciana, Spain

Atribus is a social listening and competitive intelligence tool where you can listen, measure and analyze what is being said…

4.8 17 reviews

Attention Insight

Hamburg, Hamburg, Germany

Predict visual attention with eye tracker precision. Attention insight is visual attention prediction algorithm based on deep…

4.8 29 reviews

Bevy

Palo Alto, California, United States

Bevy: the community enterprise platform Where experiences, forums, and user groups come together to build powerful, connected…

4.8 75 reviews

Birdeye

Palo Alto, California, United States

Birdeye is the #1 agentic marketing platform for multi-location brands, purpose-built for multi-location brands. Over 200,000…

4.8 1644 reviews

Capturly

Szeged, Csongrád, Hungary

Capturly is full-scale analytics for online businesses. Capturly is focusing on the main driving forces: conversion and…

4.8 11 reviews

Codec

New York, New York, United States

Cultural intelligence for the community age Our unique technology help brands generate insights to unlock community capital - a…

4.8 2 reviews

cux.io

Wrocław, Lower Silesia, Poland

Cux is a digital experience analytics platform that turns user behavior into digital growth. We don’t just show you what users do…

4.8 46 reviews

DailyStory Marketing Solutions

Dallas, Texas, United States

Dailystory is a digital marketing automation platform that helps you create sales, build loyalty and grow your business. Your…

4.8 3 reviews

deepdivr

København K, Capital Region, Denmark

Deepdivr is the best paid social media analytics and optimization platform on the market. Built by experienced marketers to suit…

4.8 41 reviews

DemandHub

Mississauga, Ontario, Canada

Today, every local business is one online search away from either being selected or ignored by customers. One of the first things…

4.8 44 reviews

Dryfta

New Castle, Delaware, United States

Dryfta is a full stack research + event management platform, purpose-built for research-driven events - from abstract submissions…

4.8 32 reviews

Dynamic Leads

Portsmouth, England, United Kingdom

Most of your website visitors never fill in a form. That doesn’t mean they’re not interested. Dynamic leads identifies the…

4.8 2 reviews

Eventcombo

Jersey City

Eventcombo is an enterprise event management platform for corporate event and marketing teams managing complex, multi-event…

4.8 41 reviews

Factmata

London, England, United Kingdom

Factmata is an advanced social and news media monitoring and analytics product that uses AI to identify and track narratives…

4.8 3 reviews

Flame analytics

Madrid, Madrid, Spain

Flame analytics is an analytics and customer engagement platform for smart physical spaces (retail, shopping centers, museums…

4.8 52 reviews

Fospha

Austin, Texas, United States

Fospha is the only full-funnel mmm proven to deliver daily, ad-level insights that drive incremental impact. Trusted by the…

4.8 13 reviews

Foursquare Attribution

San Francisco, California, United States

Foursquare is the industry leader in all things geospatial-from foundational building blocks to turnkey solutions. Think of us as…

4.8 9 reviews

FreeCallTracking AI

San Jose, California, United States

Turn your calls to conversions with our expert AI powered call tracking software. Drive more leads with professional call…

4.8 4 reviews

G5

Bend, Oregon, United States

As the leader in real estate marketing optimization, g5 is a predictive marketing SaaS company that uses AI and other emerging…

4.8 2 reviews

Glassbox

London, England, United Kingdom

Glassbox is a leading AI-driven platform that captures, analyzes and optimizes user interactions across all digital channels…

4.8 365 reviews

InfiniGrow

Tel Aviv

Infinigrow is an AI-native revenue marketing analytics platform, acquired by amplitude. Our technology and team are now part of…

4.8 17 reviews

InnerTrends

London, England, United Kingdom

Innertrends specializes in customer journey data analysis for SaaS companies. By leveraging existing data, innertrends' team of…

4.8 9 reviews

InsideUp Integrated Marketing Platform

San Diego, California, United States

Insideup is a performance-driven demand generation agency with over 14 years of experience in B2B marketing. We bridge the gap…

4.8 2 reviews
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Showing 120 of 836 — 716 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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