Enterprise lead is the number one lead management platform software Enterprise lead was founder in 2007 with the idea of working…
4.3
2 reviews
Type
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42
Etrigue is a leading provider of "thru-partner" marketing-as-a-service capabilities and marketing automation SaaS products that…
4.3
42 reviews
Eventtia empowers marketing and event professionals to create unique experiences, attract high-quality leads, and build stronger…
4.3
20 reviews
Modern and reliable affiliate tool for subscription-based companies. Since 2017, our mission has been clear: to help businesses…
4.3
14 reviews
Fomo (a relay commerce company) is the original social proof solution, helping online businesses build trust and increase website…
4.3
7 reviews
Friendbuy is the go-to platform for e-commerce businesses looking to supercharge their growth through referral and loyalty…
4.3
25 reviews
Funnelytics is a revolutionary marketing analytics software that allows marketers and business owners to map and track their…
4.3
28 reviews
Genoo, llc, a software as a service (SaaS) offering targeted at small-to-midsize businesses, delivering smart and full featured…
4.3
31 reviews
Established in 2011, georanker is a multi-national company our aiming to build a strong and reliable platform of local SEO tools…
4.3
3 reviews
Get a newsletter was founded in 2007 because we wanted to help businesses become more successful. We believe the key to success…
4.3
2 reviews
Heepsy has consolidated its position as one of the leading players in the influencer marketing space. Based in bilbao, Spain…
4.3
16 reviews
Intentsify empowers B2B marketers to turn buying signals into pipeline by enhancing conversions among decision makers at priority…
4.3
16 reviews
Jooicer is a tool for Twitter that helps you to grow your audience. Set your own strategy, using the modules that help you most…
4.3
10 reviews
Keywordrevealer is simple but powerful fully integrated all in one solutions for SEO, PPC, social media and competitive research…
4.3
9 reviews
At kizen, we build technology that makes AI actually work for people. Our platform helps organizations automate the workflows…
4.3
22 reviews
Kwanzoo provides a signal-based pipeline growth platform both directly to B2B and b2b2c brands and as a white label solution that…
4.3
4 reviews
Lead forensics is the software that reveals the identity of your anonymous website visitors, turning them into actionable…
4.3
668 reviews
Find in-market accounts at every buyer journey stage. By capturing buyer research signals across 20 distinct sources, lead onion…
4.3
12 reviews
Since 2005, liftengine's primary mission has been to help clients better understand and connect with their most responsive…
4.3
7 reviews
We are a fast, lean tech company driven by a passion to empower individuals and companies in a market with massive potential…
4.3
11 reviews
The locowise team is passionate about social media analytics. Not your everyday "measurement for the sake of measurement" but…
4.3
4 reviews
Loyaltyplant is an all-in-one digital solution designed to meet the unique needs of restaurants in today's fast-paced world. We…
4.3
Maileon is a people-focused team that builds smart software and real relationships. We help marketers everywhere level up their…
4.3
3 reviews
Marketsnare’s local marketing automation platform empowers marketers to efficiently scale local marketing programs across many…
4.3
5 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.