Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

543 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

BuyerGenomics

New York, New York, United States

Born from an advanced digital analytics firm in New York City specialized in etail and retail sales growth, buyergenomics was…

4.8 23 reviews

Charles

Berlin, Berlin, Germany

Make messaging your #1 CRM channel to build lifelong customer relationships. Spectrm is the conversational marketing platform…

4.8 26 reviews

Converve Event Management Platform

Barmstedt, Schleswig-Holstein, Germany

Networking at your event shouldn't be luck. That's the idea behind converve. We are the event platform for B2B organizers…

4.8 5 reviews

EyeQuant

Research Triangle Park, North Carolina, United States

Know how people will see your design, before they see it. Eyequant predicts where attention goes, what gets missed and what needs…

4.8 17 reviews

Flyy

Bengaluru, Karnataka, India

Flyy is gamification as a platform. It is a powerful SaaS marketing tool for apps and websites to acquire new users, retain &…

4.8 2 reviews

LoftOS

Aachen Aachen, Nordrhein-Westfalen, Germany

Innoloft offers loftos, an AI no-code builder that enables organizations to create more valuable relationships with customers…

4.8 4 reviews

Loyalty CRM

Noida, India

For over 20 years we have been acing e-learning solutions by using cutting-edge technology to move the needles on your business…

4.8 2 reviews

MailBot

Montreal, Quebec, Canada

Our unified platform fuels retail and hospitality ambitions with the technology and insights needed to simplify operations, scale…

4.8 2 reviews Usage-based

PowerChord

St. Petersburg, Florida, United States

At powerchord, we use our deep expertise in local marketing technology to guide our clients to consistent revenue growth. We work…

4.8

Publisher Discovery

Bath, England, United Kingdom

Cloudfind AI is the world’s first autonomous platform for AI optimization & generative engine optimization (geo), ensuring your…

4.8 2 reviews

Real-time Call Tracking

South Burlington, Vermont, United States

Your trusted source for lead gen & call tracking solutions Since 1990, 800response has been offering 1-800 numbers, vanity…

4.8

Socxo

Milpitas San Francisco Bay Area, United States

𝑻𝒉𝒆 𝑺.𝑴.𝑨.𝑹.𝑻 𝑬𝒎𝒑𝒍𝒐𝒚𝒆𝒆 𝑨𝒅𝒗𝒐𝒄𝒂𝒄𝒚 𝑷𝒍𝒂𝒕𝒇𝒐𝒓𝒎. Transform your employees into brand advocates and…

4.8 28 reviews

Spectrm

Berlin, Berlin, Germany

Make messaging your #1 CRM channel to build lifelong customer relationships. Spectrm is the conversational marketing platform…

4.8 26 reviews

Surefire Local

Austin, Texas, United States

Surefire local provides business intelligence marketing software for small businesses helping them attract customers, grow…

4.8 51 reviews

UXtweak

Bratislava, Bratislavský Kraj, Slovakia

Uxtweak is the user research platform helping teams effortlessly recruit and manage participants, conduct studies, analyze data…

4.8 27 reviews Quote-based

WeatherAds

Stateline, Nevada, United States

Weather unlocked brings together vast technical expertise and premium quality weather data to create pioneering weather API…

4.8 4 reviews

X- EmailVerify

Noida, Uttar Pradesh

X-email verify is an email verification tool that helps you to clean your email list and drastically increase the outcome of your…

4.8 3 reviews

Yodeck

San Francisco, California, United States

One platform. Endless possibilities. Purpose-built to help you find new and better ways of communicating with your audience…

4.8 221 reviews

Automation

Annecy, Auvergne-Rhône-Alpes, France

Webmecanik is a European software company dedicated to marketing and sales teams. It offers 2 powerful products: Webmecanik…

4.7 12 reviews

CallView 360

Mahwah, New Jersey, United States

Connect more with analytics-powered communications. Dial800 offers responsive business solutions including on-demand data…

4.7 6 reviews

Circleboom

Cherry Hill, New Jersey, United States

Boom your social circle! We create intuitive and easy-to-use social media products for brands, smbs and users to grow and…

4.7 41 reviews

ClickFunnels

Eagle, Idaho, United States

With clickfunnels, you are just a few simple clicks away from a beautifully-designed website marketing funnel. Because we believe…

4.7 376 reviews Freemium
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Showing 96 of 543 — 447 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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