Know how people will see your design, before they see it. Eyequant predicts where attention goes, what gets missed and what needs…
4.8
17 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Featuredcustomers, the world’s only customer reference platform for B2B business software & services, helps potential B2B buyers…
4.8
2 reviews
Giftsenda is a global corporate gifting platform that enables organizations to send thoughtful, on-brand gifts at scale, without…
4.8
3 reviews
Hushly’s is a buyer experience and conversion platform for B2B marketers. Hushly is the only B2B marketing platform in the market…
4.8
60 reviews
Innertrends specializes in customer journey data analysis for SaaS companies. By leveraging existing data, innertrends' team of…
4.8
9 reviews
Insideup is a performance-driven demand generation agency with over 14 years of experience in B2B marketing. We bridge the gap…
4.8
2 reviews
Innoloft offers loftos, an AI no-code builder that enables organizations to create more valuable relationships with customers…
4.8
4 reviews
Messagedesk helps operational teams simplify communication. Connect every phone line and teammate in one shared inbox-so…
4.8
18 reviews
Ometria is the first and only customer data experience platform (cdxp) built for retail brands. We're proud to help brands create…
4.8
21 reviews
Outstanding, intuitive, intelligent SaaS platform offering easy-to-use smart tools for online marketers to effectively and…
4.8
6 reviews
Orca is a native customer marketing and reference management application built for Salesforce. Orca was built under the premise…
4.8
4 reviews
Pinmeto is a SaaS platform that connects multi-location brands with the biggest search, map, and social media platforms, letting…
4.8
14 reviews
Smarter marketing, campaign & promotion planning software built for teams Promoprep is the centralized marketing calendar…
4.8
6 reviews
Experience is the message. Relayto engages advanced algorithms to automatically revamp static content into interactive microsites…
4.8
199 reviews
Samaaro is an AI-powered event marketing platform that helps marketing teams turn events into a measurable growth channel by…
4.8
6 reviews
One platform. Endless possibilities. Purpose-built to help you find new and better ways of communicating with your audience…
4.8
221 reviews
Youscan is a next-generation, AI-powered social listening platform. It's extremely powerful, easy to use, and affordable. Youscan…
4.8
49 reviews
Subscription
Zuddl is an events platform built for B2B marketing teams. From webinars and field activations to global conferences, zuddl helps…
4.8
149 reviews
Adinton is a cutting edge software for analyzing and optimizing marketing campaigns. It allows to improve online marketing…
4.7
3 reviews
Hello, we’re air360! The AI-powered digital experience analytics platform that helps busy teams monitor and optimize their…
4.7
11 reviews
Webmecanik is a European software company dedicated to marketing and sales teams. It offers 2 powerful products: Webmecanik…
4.7
12 reviews
B2match is an all-in-one event management platform that covers the entire event workflow, specializing in seamless and…
4.7
3 reviews
The beefree sdk is the #1 embeddable drag-and-drop editor for emails, landing pages, and popups. We make it easy for product…
4.7
162 reviews
Callpage is the #1 tool to generate more sales calls & leads from your website. We are the industry leaders in providing…
4.7
25 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.