The beefree sdk is the #1 embeddable drag-and-drop editor for emails, landing pages, and popups. We make it easy for product…
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Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
395 businesses
Our mission is to help companies communicate in a more relevant and personal way with their customers. With emblue® you will be…
We help small businesses win with marketing automation. Whether your goal is to capture targeted leads, convert them into…
Marketing automation platform used by 4,000 businesses.
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Expresspigeon is an intelligent yet simple email marketing and transactional email platform. Create beautiful email newsletters…
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Founded in 2017 by sharefile creator jesse lipson, levitate was built with a passion for helping small and medium-sized…
Magnews is the italian email marketing and marketing automation platform that helps brands simplify complexity turning data…
Narzędzia marketingowe, dzięki którym szybko zwiększysz liczbę odbiorców I będziesz skuteczniej generować przychody. To wszystko…
Deliver the perfect email straight to your audience's inbox and grow a thriving customer base with moosend.
Newoldstamp is an email signatures marketing platform that turns every employees' email into a powerful marketing tool. We help…
Ongage was founded in 2011 by a team of entrepreneurial professionals passionate about email marketing. Today, it fuels the…
Truly unified email, sms, reviews, and forms. Transparent pricing, effortless migration, round-the-clock support, and an…
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Stensul is the governed creation™ platform for enterprise marketing teams. We help teams create campaigns faster, safely, and on…
Stripo is an online drag-n-drop and html email platform. We help you build high-quality emails of any complexity, including ones…
Activecampaign is the AI-first autonomous marketing platform built to transform how marketers, agencies, and entrepreneurs work…
Take your business to the next level with marketing and process automation Your marketing software so is much more than just…
Batch is a modern customer engagement platform built for CRM teams seeking greater efficiency, agility, and autonomy in…
Buzzbuilder gives both salespeople and marketers a smarter way to connect with potential buyers, generate interest, and drive new…
Captavi™ (www.captavi.com). Captavi platform digital marketing platform = one tool to rule SaaS CMS + mobile web app development…
Cordial automates billions of data-driven, cross-channel messages to create lifetime customer connections for leading companies.
Plataforma de marketing multicanal, simple y potenciado por ia. Crea tu cuenta gratis 🚀 ¿tienes dudas? Escríbenos y te…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.