Surefire local provides business intelligence marketing software for small businesses helping them attract customers, grow…
4.8
51 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Voyado is the agentic cx suite for retail. We help retailers of all sizes to create exceptional experiences-from first click to…
4.8
15 reviews
Usage-based
The beefree sdk is the #1 embeddable drag-and-drop editor for emails, landing pages, and popups. We make it easy for product…
4.7
162 reviews
Encourage subscriptions and repeat visits with fully-automated and targeted push notifications. For 5 years we have regularly…
4.7
32 reviews
We’re a 28 years old B2B marketing agency. We are creative designers, techno-marketers and growth hackers who are religious about…
4.7
26 reviews
Leadoo marketing technologies was founded with a mission to make websites convert more effectively. Most companies are able to…
4.7
13 reviews
Subscription
Lefty is an influencer marketing platform that empowers brands to optimize their strategy and automate their workflow. Lefty…
4.7
16 reviews
Discover the easiest way to figure out if your marketing is working. Newlytics is made for small businesses and marketing…
4.7
9 reviews
Newoldstamp is an email signatures marketing platform that turns every employees' email into a powerful marketing tool. We help…
4.7
406 reviews
Delve AI helps brands and agencies with deeper understanding of digital users/buyers and their journeys, with humanized views of…
4.7
14 reviews
Democratizing video. A world where anyone can turn their content into engaging videos at scale. Pictory is online software that…
4.7
46 reviews
The marketing measurement engine for teams and AI agents. Cross-channel attribution, incrementality testing, marginal analytics…
4.7
9 reviews
Truly unified email, sms, reviews, and forms. Transparent pricing, effortless migration, round-the-clock support, and an…
4.7
54 reviews
Soampli is a social sharing tool designed to empower employees and leverage their advocacy. It empowers your whole organisation…
4.7
11 reviews
Stensul is the governed creation™ platform for enterprise marketing teams. We help teams create campaigns faster, safely, and on…
4.7
61 reviews
Tribe dynamics is now creatoriq! Creatoriq is the most trusted influencer marketing platform for organizations looking to advance…
4.7
152 reviews
Woop is a social media management tool to schedule, track advanced analytics and interact with your audience in real time.
4.7
3 reviews
Ejobsafrica is a digital services marketplace providing highly trained digital marketing experts to business owners, founders…
4.7
33 reviews
The pioneer content SEO toolset that simplifies your content lifecycle from creation to conversion, explicitly tailored for any…
4.7
199 reviews
Create mobile-centric, digital publications with 3d issue's content experience platforms. Whether you: Choose tried-and-trusted…
4.6
16 reviews
Albacross identifies the companies behind your anonymous website visitors, uses AI-powered insights to segment them by buying…
4.6
99 reviews
6connex is now webinar+ by brandlive
4.6
42 reviews
Brybe, inc. Is disrupting the digital creator industry by democratizing influencer marketing and freelancer services with brybe…
4.6
21 reviews
Eclincher is an all-in-one AI-powered digital marketing and social media management platform designed to help businesses…
4.6
408 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.