At trendsights, we research everything necessary to answer what your team needs to know. We extract and analyse information from…
4.5
1 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Ubermetrics is a leading media and data intelligence platform focused on research and development. Since 2021, ubermetrics is…
4.5
40 reviews
Most AI for customer experience does too little or too much. Helpdesk chatbots cap out at ticket deflection, while autonomous…
4.5
5 reviews
Usertesting helps organizations create exceptional customer experiences by making it easy to gather fast, human insights at…
4.5
600 reviews
Viafoura's community operating system (communityos) is the managed infrastructure 1000+ media brands rely on to build direct…
4.5
32 reviews
Wingmate turns sales and service into a team sport. We’re a pipeline management platform that bridges the gap between operations…
4.5
2 reviews
Companies struggle to understand customers’ decisions and deliver what they value the most. We fix that in one user-friendly…
4.5
1 reviews
Wylei is a venture backed next generation artificial intelligence cloud-based machine learning company that uses advanced…
4.5
1 reviews
Amperity is the AI-powered customer data cloud that helps brands act on real-time customer context. By connecting data…
4.4
13 reviews
Avochato is an AI messaging platform built to help businesses have better conversations with their customers. We scale…
4.4
198 reviews
Restaurant marketing platform. Cdp to collect, clean, and centralize guest data. AI-powered marketing automation and reputation…
4.4
6 reviews
As brands have become publishers, the digital world has become the most important distribution channel. The brightedge content…
4.4
379 reviews
On February 21, 2022, movable ink acquired coherent path.
4.4
10 reviews
Cortex is for leading marketers who want to create marketing that doesn’t feel like marketing. Founded in 2015, the company built…
4.4
8 reviews
Firsthive is an intelligent customer data platform that builds unique customer identities by ingesting data from all sources of…
4.4
13 reviews
AI that connects online marketing to offline revenue. Connect your marketing spend with the revenue it drives and optimize every…
4.4
865 reviews
If you’re not getting the results from your social marketing program, that you should be, then it is time to consider a marketing…
4.4
13 reviews
Omneky generates personalized ads that scale. Omneky’s agentic AI system automates the entire creative feedback loop, connecting…
4.4
Freemium
Stormly helps ecommerce brands turn analytics into action. Most dashboards show what happened. Stormly shows what to do next. We…
4.4
14 reviews
Alli AI is the AI search visibility platform. We make any website visible to ChatGPT, claude, gemini, and 50+ other AI search…
4.3
6 reviews
Blueshift, headquartered in San Francisco, enables brands to automate and personalize engagement across every marketing channel…
4.3
215 reviews
When working with huge volumes of data, the ability to validate and resolve companies and buyers at the enterprise, SMB, or even…
4.3
99 reviews
Retention science is the best way to target, engage and retain your customers. Our data-driven, SaaS-based retention marketing…
4.3
14 reviews
Getrev is reinventing demand generation with AI precision. We help B2B marketing teams move beyond spray-and-pray outreach to…
4.3
12 reviews
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Showing 96 of 198 — 102 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.