Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,235 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Eventdrive

Paris, Île-De-France, France

Welcome at eventdrive, emotions provider. Let’s imagine valuable in-person experience, create growing interactive communities and…

Unrated

Event Express

Vaughan, Ontario, Canada

Founded in 1998, icon1 communications launched as a web design and application company working and developing cloud-based…

Unrated

eventfolio

London, England, United Kingdom

Eventfolio is a multi-event management and personalisation platform for managing multiple events that require highly creative and…

Unrated

Event Hub

Sydney, New South Wales, Australia

Event hub is mission control for premium business events, helping organisations manage premium inventory and hospitality services…

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Eventie

München, Bayern, Germany

Zeuz is a hybrid cloud tool with the goal to combine efficiency and scaling when it comes to multiplayer game hosting. It was…

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Eventival

Hlavní Město Praha, Hlavní Město Praha, Czech Republic

Eventival is a European company that rose to prominence in the film industry as the creator of the most widespread film festival…

Unrated

EventMapStudio

Cincinnati, Ohio, United States

Eventmapstudio is a cloud-based software that lets you quickly and easily create, manage, and share your event layout. Built-in…

Unrated Subscription

Eventscase

London, England, United Kingdom

Eventscase is the only technology and support you need to efficiently manage, enrich, and boost your physical, virtual and hybrid…

Unrated

Eventuosity

Narberth, Pennsylvania, United States

Eventuosity is the first cloud-based marketing technology platform for enterprise event project management. By integrating with…

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Event Wizard

Pickering, Canada

Dotcom your event inc. Has been on the forefront of online event registration software, onsite registration services, and secure…

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evisio

Austin, Texas, United States

Evisio takes the guesswork out of SEO by giving you strategic insights into your website’s SEO, telling you exactly what steps to…

Unrated

Evolution360 B2B Leads

Copenhagen, Capital Region, Denmark

Evolution360 is a powerful and easy-to-use marketing software that provides you all essential data and analysis on your SEO…

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Experian Email Validation

Costa Mesa, California, United States

At experian data quality, we believe better data powers brighter decisions. That’s why we help businesses turn messy, unreliable…

Unrated

ExperienceFellow

Innsbruck, Tirol, Austria

Experiencefellow enables you to collect and analyze data on customer experience in real-time along the entire customer journey…

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Experts IN CLP

Tiruvallur, India

Experts in solutions has it head quarters and delivery center in chennai, tamilnadu, India. The core team in experts in solutions…

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Explori

London, England, United Kingdom

Explori helps marketing and event leaders turn complex audience and exhibitor feedback into clear, decision-ready intelligence…

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Event applications is the home of expocms, a purpose built content management system for exhibition and conference…

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Extended Content Solutions

London, England, United Kingdom

Extended content solutions (ecs) is a leading supplier of enterprise content management (ecm) and enterprise search services and…

Unrated

Live visitor conversion tracking, counter, anti-spam, heatmap, SEO for joomla, WordPress, drupal, Magento, prestashop How can…

Unrated

Facelet

Tallinn, Harju Maakond, Estonia

We create tools for an outstanding customer experience in retail spaces and help retailers to meet the expectations of their…

Unrated

FairOrg

Bremen, Bremen, Germany

Consulting and service from a single source: fairtec gmbh Fairtec gmbh has been developing and implementing web-based solutions…

Unrated

Famepilot

Gurgaon, Haryana, India

Famepilot is an AI/ML-powered cloud platform for businesses and brands to monitor and manage their customers feedback across all…

Unrated

FasTrax Digital Signage

Rock Hill, New York, United States

Fastraxpos is a software development/application service provider, specializing in retail point-of-sale software solutions and…

Unrated

Fiona Festival

Rotterdam, Zuid-Holland, Netherlands

Fiona festival offers film festival software that makes organizing and managing so much easier. No more overtime? More quality…

Unrated
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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