Swagup is the API-first, full-service platform that empowers HR, marketing, sales, and ops teams to design, automate, and ship…
4.5
77 reviews
Type
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42
Swift digital is Australia's leading marketing automation platform. Catering to the unique needs of governmental bodies at all…
4.5
13 reviews
With customers all over the globe, symplify is the leader in cross-channel marketing automation for marketers and CRM teams. We…
4.5
30 reviews
Cutting-edge AI-driven infrastructure tailored for collecting, analyzing, and interpreting behavioral data. By leveraging the…
4.5
1 reviews
Targeto allows for the privacy-preserving sharing of data and data collaboration between multiple parties with zero knowledge…
4.5
2 reviews
Tatango is the leading sms fundraising platform built exclusively for nonprofits and mission-driven organizations. Since 2007…
4.5
148 reviews
Technology counter is an online software recommendation platform. We help businesses, professional and organisations find the…
4.5
1 reviews
Textmarks has partnered with swiftly to expand access to best-in-class passenger information.
4.5
25 reviews
At trackonomics, we’re passionate about innovating affiliates and moving the industry forward. Scaling affiliate marketing…
4.5
1 reviews
Tradetracker.com brings together the online community’s best and brightest: working together towards the common goal of enhancing…
4.5
3 reviews
Triberr is the go-to platform for content, social media, and influencer marketing. Imagine an end-to-end solution that…
4.5
2 reviews
As natural language processing (nlp) company, twinword provides unique experience for your keyword research process. Combining…
4.5
1 reviews
Txtimpact, launched in 2006 by wire2air, is a leading USA-based provider of mass texting services, rich communication services…
4.5
4 reviews
Unbox social is a powerful social media analytics and reporting tool. It aims to enhance the performance of social media…
4.5
1 reviews
Unisender is a №1 email and sms sending service in the cis region. Our clients send millions of emails using the service daily…
4.5
16 reviews
Upcity helps businesses find service providers they can trust. Our marketplace creates and empowers successful relationships…
4.5
52 reviews
Uprank is a site optimization & digital marketing tool built to help you measure and optimize your impact on the web, by…
4.5
1 reviews
Established in San Francisco in 2009, with offices in Miami, Florida and madrid, Spain, userlytics is a state of the art global…
4.5
106 reviews
Usermost stands at the confluence of pioneering AI & machine learning technologies and advanced user engagement solutions. With…
4.5
2 reviews
Usertesting helps organizations create exceptional customer experiences by making it easy to gather fast, human insights at…
4.5
600 reviews
Velocidi is a first-party audience solution for e-commerce marketers. Brands and their agencies use our product to automatically…
4.5
1 reviews
Vidiq combines heart-led creator coaching with leading technology to unlock your true potential on YouTube. We provide an…
4.5
27 reviews
Bitly is your all-in-one connections platform for short links, qr codes, and landing pages, all backed by powerful analytics. We…
4.5
646 reviews
Viralsweep is a premium viral marketing platform that can help supercharge our business growth. With our suite of apps, you can…
4.5
25 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.