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5.0
1 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Smart moderation is an award-winning social media comment management tool which helps brands, celebrities, digital agencies…
5.0
1 reviews
Content is key to your success To grow, your brand needs visibility. While social channels are wonderful to spread the word…
5.0
1 reviews
Storyclash has been acquired by kolsquare, Europe’s leading influencer marketing technology and a certified b corp. Two European…
5.0
4 reviews
Strutta's industry leading technology connects brands with their target consumers through powerful social promotions. Our…
5.0
1 reviews
From social listening to AI-enabled consumer intelligence, we help you gain the most complete, accurate, and predictive picture…
5.0
1 reviews
Unlike other monitoring tools that scan titles, descriptions, or comments, YouTube mentions is the only social listener that…
5.0
2 reviews
Did you know that content shared by employees has up to 4 times more engagement on social networks than content shared by the…
4.9
21 reviews
Boosterberg is Facebook and Instagram post boosting automation tool. With boosterberg: - maximize your overall Facebook boosting…
4.9
5 reviews
Customerlabs helps performance marketers transform the way they run ecommerce and lead generation campaigns through signal…
4.9
8 reviews
Digitalebox is the software editor for elected officials, gov & local gov, providing 3 software products, communication CRM…
4.9
6 reviews
What is the digivizer advantage? It’s the unique blend of data, insights and action at speed. Instantly empower your…
4.9
6 reviews
Designed for PR and communications teams, mediahq is the all-in-one media contacts database and press release distribution…
4.9
11 reviews
Mentionlytics is a top-notch web and social media monitoring platform that helps businesses of all sizes and industries…
4.9
58 reviews
We are a team of motivated people from diverse backgrounds aligned to help all kinds of businesses grow in the digital space. We…
4.9
4 reviews
Scoreboard social is a social media reporting tool that gives businesses a competitive snapshot on how they're performing in key…
4.9
4 reviews
We help brands listen, analyse and engage in social media conversations. The scrm cloud is a complete enterprise-class solution…
4.9
7 reviews
Spotright uses social, digital, mobile, and offline data and analytics to remove guesswork from marketing strategy and…
4.9
7 reviews
Sproutloud, the leading distributed marketing platform, helps brand-to-local teams effectively market and sell through channel…
4.9
115 reviews
Ticketspice is easy to use, highly customizable, and unbelievably affordable. At just $0.99 per ticket, you'll save thousands…
4.9
231 reviews
Truescope is the next-generation media intelligence platform for communicators who demand clarity and speed. Powered by advanced…
4.9
14 reviews
Versium is a data technology company that operates a powerful b2b2c identity graph which fuels marketing tools and services…
4.9
7 reviews
We created 24sevensocial back in 2010 with the idea to help companies simplify their marketing efforts and understand the new…
4.8
2 reviews
Advisorstream is the highest-rated marketing platform to help financial advisors drive growth through highly personalized…
4.8
24 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.