Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

512 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

TrueSaaS

Agoura Hills

Truesaas is the referral platform built explicitly for SaaS companies. We are a team of professional SaaS enthusiasts who…

5.0 1 reviews

Upaknee

Toronto, Ontario, Canada

Upaknee is a leading provider of email and communications technology, located in Toronto’s vibrant liberty village. We believe in…

5.0 1 reviews

Userlist

Atlanta, Georgia, United States

Finally, an email marketing platform built with B2B SaaS in mind. Track customer data as complex as you need. Onboard, engage…

5.0 1 reviews

alps.ai

Rezzo, Liguria, Italy

Alps is an SEO and content marketing platform that transforms organic search into a performance channel. It helps you prioritize…

4.9 7 reviews

CustomerLabs CDP

Willington New Castle, Delaware, United States

Customerlabs helps performance marketers transform the way they run ecommerce and lead generation campaigns through signal…

4.9 8 reviews

Eventogy

London, England, United Kingdom

Eventogy is a simple, secure and scalable corporate conferences and hybrid events management platform. A beautifully presented…

4.9 21 reviews

GoLinks

San Jose, California, United States

If you want easier access to your apps, resources, and documents, look no further! Golinks® revolutionizes how you find and share…

4.9 181 reviews

GrowthHero

Minneapolis, Minnesota, United States

Powerful 3-in-1 partner marketing software. Build successful partner marketing programs, where affiliates, influencers & your…

4.9 15 reviews

Huckabuy Cloud

Park City, Utah, United States

Huckabuy is a fast-growing tech startup based in park city, Utah. We are a SaaS company that is changing how organizations grow…

4.9 11 reviews

Lexer

Melbourne, Victoria, Australia

Stop guessing. Start growing. Fragmented data leads to fragmented customer experiences. Lexer is the customer data platform that…

4.9 21 reviews

Postscript

Scottsdale, Arizona, United States

The only sms revenue platform for ecommerce stores. Helping Shopify brands make sms their #1 revenue channel.

4.9 142 reviews Freemium

REACH Media Network

Eden Prairie, Minnesota, United States

Reach media network | digital signage made simple Empowering thousands of organizations to communicate smarter across 20,000+…

4.9 131 reviews

Social27

Redmond, Washington, United States

The social27 event platform enables all types of events - webinars, in-person, hybrid and virtual. Social27's AI-powered…

4.9 19 reviews

Threado

San Francisco, California, United States

Threado AI is an AI assistant that makes knowledge search obsolete. Powered by gpt-4o, threado AI provides instant, accurate…

4.9 12 reviews

xiQ

Redwood City, California, United States

Xiq: where iq and eq meet AI to boost B2B sales and marketing! Xiq brings together generative AI (xgpt) with behavioral…

4.9 45 reviews

Zeetaminds Digital Signage Software

Chennai, Tamil Nadu, India

Zeetaminds is a global provider of digital signage software. Our software helps businesses manage their screen networks with…

4.9 7 reviews

AgencyAnalytics

Toronto, Ontario, Canada

Agencyanalytics is the no-code reporting software for marketing agencies. Save time, boost revenue and impress your clients with…

4.8 177 reviews

Codec

New York, New York, United States

Cultural intelligence for the community age Our unique technology help brands generate insights to unlock community capital - a…

4.8 2 reviews

Dashly

Wilmington, Delaware, United States

Conversation AI platform to double your inbound pipeline Engage prospects with conversational quiz Segment them with data‑driven…

4.8 21 reviews

DialogLoop

Calgary Alberta, Canada

Get your point across, And receive their input… Straight into your slides! Dialogloop™ is an audience engagement and networking…

4.8 2 reviews

Ecomail

Prague, Czech Republic

Email and omnichannel marketing platform. Communicate effectively with customers using email, Facebook, Instagram, and messenger…

4.8 24 reviews

Eventcombo

Jersey City

Eventcombo is an enterprise event management platform for corporate event and marketing teams managing complex, multi-event…

4.8 41 reviews

Eventeny

Peachtree Corners, Georgia, United States

Eventeny is a robust event management solution founded on the belief that managing large-scale events with hundreds of artists…

4.8 4 reviews

ExhibitDay

Bethesda, Maryland, United States

Exhibitday is a free trade show planning, project management, and collaboration toolkit for event managers, exhibitors and trade…

4.8 2 reviews
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Showing 72 of 512 — 440 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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