Who we are: Us data corporation is a full-service direct marketing and data solutions agency. Since 2005, we've been America’s…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
2,276 businesses
Viral content bee is a web based platform that utilizes a crowd-sourcing model to facilitate the generation of real social media…
Welcome is a webby award-winning webinar and content platform that enables modern marketers to seamlessly design, host, and…
Ready to dominate local search? Whitespark provides complete local SEO solutions to help businesses and marketing agencies rank…
Zapnito is a B2B community & knowledge hub that helps accelerate growth across the customer lifecycle. By streamlining fragmented…
Zoomforth is a website building platform, used by enterprise professionals to create customized websites (often referred to as…
360 photo contest is a proven online fundraiser for you to easily raise money for your non-profit or for general fundraising…
3bl is the leading sustainability and social impact communications partner, connecting organizations’ stories of purpose and…
A1webstats is, on the surface, website visitors analytics software. But we prefer to look on ourselves as being mindset shifters…
Looking for international data group (idg)? You’re in the right place. We’ve simplified our operations to strategically focus on…
From a marketing automation platform to an evolving customer acquisition and engagement platform for senior living. This…
Adbraze is a marketing automation solution for Facebook & TikTok ads launching, which will help you increase volume and roas…
Addsource get simplified analytic call tracking data about all your advertising efforts. In less than 5 minutes you can start to…
Adparlor is an influencer marketing performance agency, uniquely positioned at the intersection of creator marketing and…
Affsub2 network was founded by a team of marketers and media-buyers as an alternative to stereotyped networks. Affsub2 network is…
Agency platform is a white label SEO + inbound marketing software designed for agencies. Some important features include SEO…
Agorapulse is the secret ingredient for social media managers and marketing leaders whose ambition is to drive real business…
It's time to take a strategic approach to marketing automation with aimbase's full-cycle marketing platform. Aimbase® is a…
Amplispot is the mobile-first company communications platform, used by organizations to increase productivity and empower…
We help companies unlock the power of their products. ⚡ • join the team: http://amplitude.com/careers • join the community…
Antavo offers the market's most advanced AI-powered customer loyalty platform, streamlining the entire loyalty program lifecycle…
Are you interested in having popular Instagram and TikTok creators produce content and create buzz for your brand? Are you doing…
Atoka (https://atoka.io) è l'ultimo prodotto di spaziodati che, grazie AI big data e alla semantica, raccoglie informazioni…
Attribution’s mission is to make marketing performance more transparent. Marketers spend much of their time trying to understand…
Showing 648 of 2,276 — 1,628 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.