Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,235 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Agillic

Copenhagen, Capital Region, Denmark

Agillic a/s (nasdaq first north growth market denmark: agilc) is a danish software company within marketing technology (martech)…

4.1 6 reviews

Botgate AI

Tallinn, Harju Maakond, Estonia

Botgate is a plug & play (no-code), fully customizable, conversational marketing and sales AI bot focused on boosting B2B & B2C…

4.1 4 reviews

CampaignDrive by Pica9

New York, New York, United States

Campaigndrive by pica9 is a one-stop-shop local marketing platform that helps distributed brands centralize brand assets and…

4.1 17 reviews

Campaign Monitor

Nashville, Tennessee, United States

Campaign monitor helps businesses create beautiful, high-performing email campaigns. With powerful automation, segmentation, and…

4.1 680 reviews

Dyspatch

San Francisco, California, United States

Empower your team to create, innovate, and grow with the dyspatch email builder. Dyspatch is an industry-leading solution for…

4.1 92 reviews Subscription

GrowSurf

Chicago

Automate customer acquisition at the lowest possible cost. B2C, fintech, and SaaS companies using growsurf’s referral program…

4.1 4 reviews

Infinite MLM Software

Kozhikode, Kerala, India

Infinite mlm software is a leading mlm software development company, providing 𝐜𝐮𝐬𝐭𝐨𝐦𝐢𝐳𝐚𝐛𝐥𝐞 𝐚𝐧𝐝 𝐬𝐜𝐚𝐥𝐚𝐛𝐥𝐞…

4.1 12 reviews

Kangaroo Rewards

Montreal, Quebec, Canada

Attract, keep, connect and grow customer loyalty with kangaroo rewards' software solution. Empowering businesses everywhere to…

4.1 14 reviews

Kickbox

Dallas, Texas, United States

Kickbox provides technology that promotes email best practices and improves inbox placement, including a full suite of…

4.1 49 reviews

KickFire

San Jose, California, United States

Located in the heart of Silicon Valley, visistat has been the leader in sales automation since 2005. We are a marketing persons…

4.1 86 reviews Quote-based

K-meta keywords tool is very helpful in every day working moments for competitors analysis by keyword, domain, url rankings. It…

4.1 16 reviews

Marchex

Seattle, Washington, United States

Marchex harnesses the power of AI and conversational intelligence to provide actionable insights aligned with prescriptive…

4.1 182 reviews

Mist

Cupertino, California, United States

Mist built the first AI-driven wireless platform, designed specifically for the smart device era. The mist learning wireless lan…

4.1 5 reviews

Personify A2Z Events

Austin, Texas, United States

Personify partners with associations, chambers of commerce, nonprofits, event professionals, ymcas, jccs and other organizations…

4.1 23 reviews

RedTrack.io

Vilnius, Vilniaus Apskritis, Lithuania

We're not your average ad tracking platform - we're here to improve your digital marketing and paid ads efforts. With redtrack…

4.1 14 reviews Per user

SendBlaster

Milano, Lombardia, Italy

Sendblaster is a multi-award winning powerful email marketing software and contact list management desktop application. Features…

4.1 5 reviews

Smile.io

Waterloo

We believe that sustainable growth is possible for every commerce business. By providing easy-to-use loyalty programs that help…

4.1 14 reviews Freemium

Stampede

Edinburgh, Scotland, United Kingdom

Stampede provides an all-in-one solution for delivering world-class hospitality before, during, and after each customer visit…

4.1 5 reviews

Authoritas

Twickenham, United Kingdom

Big marketing data™ & software for professional marketers Analytics SEO is a comprehensive online marketing platform focused on…

4.0 19 reviews

Axtria CustomerIQ

Berkeley Heights, New Jersey, United States

Axtria is a global provider of award-winning cloud software and data analytics to the life sciences industry. Axtria’s solutions…

4.0 2 reviews

BeTyphon

Faridabad, Haryana, India

Bsd technologies pvt ltd is the leading cloud based service provider registered under govt. Of India it company act. We provides…

4.0 1 reviews

Blackwood Seven

Copenhagen, Capital Region, Denmark

Blackwood seven is a cloud-based martech company that provides an AI-driven marketing analytics and media optimizations platform…

4.0 1 reviews

Bravura

Sarasota, Florida, United States

Bravura technologies has been helping event planners for over 20 years with a powerful, all-in-one event technology platform that…

4.0 1 reviews
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Showing 600 of 1,235 — 635 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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