Global leader of supply chain technologies - international trade - B2B meetings - largest database of company profile in gcc &…
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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
The alesco team is comprised of seasoned data professionals, most of whom have over a decade of industry experience. Sound data…
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Measure lead/sales funnels across your sites. Explore user journeys, without setting-up funnels ahead of time.
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Allunite is a global adtech company enabling real-time audience measurement for out-of-home (ooh) media - building advertiser and…
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Almond virtex enables brands, organizations and institutions to create virtual experiences that people will love. Conferences…
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Tips & tech to build your music career 🎶 powering artists to earn more through #web3 💰
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Data bloo helps over 3,000 online businesses and agencies worldwide improve their decision-making and save reporting hours from…
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Analyticsiq is now part of alliant! 🎉 Want the latest on our data, product updates, and industry insights? Follow alliant to…
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With the mission of transforming everyday businesses, antsomi is a marketing technology company building the first artificial…
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Founded in 2011 by the team behind icq, dotomi and jajah-and backed by peter thiel, (via founders fund), eric schmidt (via…
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Applicata provides a flexible daas (data as a service) platform that integrates legacy sources, models fragmented enterprise data…
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Appsero is a killer WordPress analytics, licensing & deployment tool. Appsero is the perfect companion for WordPress plugin t&…
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Appsumer is built for performance marketing teams at consumer mobile apps who want to accelerate user acquisition more…
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Attendee events is a feature rich online event and booking platform that provides powerful online tools in a single platform to…
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Audienceproject is a danish-founded SaaS company empowering advertisers to make confident marketing decisions and reach their…
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Businesses today face increasing pressure to scale efficiently, cut costs, and stay ahead of the competition, but manual…
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Bettercast is a leading all-in-one event management platform designed to simplify and elevate your virtual and hybrid events…
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Bidgely is the indispensable innovation partner for utilityai. Bidgely’s patented disaggregation technology unlocks opportunities…
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We specialise in personalised digital marketing for local businesses and multi-location brands, focusing on local search, review…
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Brandmaxima is a leading influencer discovery and analytics SaaS platform with its world's largest influencer database of 103.5…
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Bridg, a division of cardlytics, inc., is a different type of identity resolution platform that converts transactions into…
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Buzzinga is a social media listening, analysis and reporting framework that harnesses the power of social media to enable…
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Call dynamics allows you to track your marketing ROI on an individual source, or down to specific keywords, go as light, or as…
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Callspree automagically turns your marketing qualified leads(mqls) into phone calls. With callspree, fully automate your lead…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.