Pluss communities creates custom, branded apps for seniors living organisations looking to centralise communication between…
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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Popular chips is a worldwide AI-driven influencer marketing analytics which has been defined as the most beautiful and…
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Post intelligence (pi) is the world’s first AI-based social media assistant. Pi helps users make great posts and gain followers…
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Publish pending posts on Instagram, TikTok, telegram, vkontakte, Facebook, odnoklassniki, pinterest and Twitter in one click…
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A social media management tool that's easy, efficient and effective. Manage 10 clients without losing 10 years of your life…
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Loyalty is our business. Since 2002, powercard continues to help restaurants grow their business, increase customer retention…
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Pressrelations was founded in 2001 as an owner-run, limited company based in duesseldorf. Today it is one of the leading service…
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Promosimple is a web-based application that provides websites, brands, and blogs with simple solutions for creating, managing…
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Quote-based
Turn words to videos. Instantly⚡ Prowd is an online typography video maker for content teams, freelancers, and busy founders.
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Social and digital media is getting increasingly important for brands. Yet, there is ambiguity about how to measure, manage and…
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Rallio, powered by ignite visibility, is a powerful SaaS platform designed to help multi-location and franchise brands streamline…
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Rankur is an affordable tool for social media monitoring, online reputation management, and brand protection. Every 24 hours…
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Revglue is a SaaS platform is developed UK affiliates to help them save time and money with useful set of interactive tools, CMS…
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Reviewignite provides powerful online reputation management software that helps businesses harness the power of online reviews…
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Reviewthread helps local businesses get more reviews and fully optimize their Google business profile so they show up, stand out…
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Riviter gives brands predictive insight from social images. Our computer vision a.I. Recognizes people, products, and places to…
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Sack the spreadsheet! Rivuu is a social media tool that allows you to approve and reject content in-house and with your clients…
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Rizer social is a real-time influencer marketing platform powered by artificial intelligence. Brands and advertisers use our…
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Rocco is an AI-assistant which creates and posts content for you across all your social media channels on a daily basis.
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With scompler's software-as-a-service solution, marketing and corporate communications can be managed efficiently and…
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As one of the premier digital marketing firms in the us and UK, searchberg is a recognized authority when it comes to white-hat…
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Seenka is a media intelligence and ad intelligence platform that monitors real-time advertising and content across broadcast tv…
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Semanticforce is the unified media, and e-commerce intelligence, and customer service platform powered by deep semantic and…
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Semeon is an AI-driven text analytics platform empowering customer experience #cx Semeon overcomes language complexity by…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.