Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

610 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Loyalzoo

Ap, England, United Kingdom

Loyalzoo is a customer loyalty and retention platform built for independent retailers, hospitality businesses, and multi-location…

Unrated

Mall Performance Cloud

Trondheim, Trøndelag, Norway

About placewise placewise is the global leader in retail real estate property tech, serving over 1,100 shopping centers, across 3…

Unrated

Media Booster

London, England, United Kingdom

Media booster provides tools for your business to gain results on social media, based around our Instagram growth tool that…

Unrated

Meruki provides social media analytics for tv channels, news channels, ecommerce, bloggers, campaign managers, event organizers…

Unrated

MiloTree

Austin, Texas, United States

Milotree is a software company selling tools to bloggers and online entrepreneurs to grow their social media followings and email…

Unrated

Mobal.io

Helsinki, Uusimaa, Finland

Mobal helps local businesses grow online by bringing every part of their digital presence together in one simple platform. From…

Unrated Subscription

Mobibi

Santa Monica, California, United States

Mobibi is a dynamic solution that develops and distributes engaging and relevant content to build brand awareness, establish…

Unrated

Catching up with global digital trends, mobio was established to create a comprehensive cdp & cem platform, enabling businesses…

Unrated

MyAdvice

Lehi, Utah, United States

The myadvice success center is your AI-driven engine that combines smart marketing, intelligent automation, and operational tools…

Unrated

Narrators

Central Singapore, Singapore

Narrators is an award winning influencer marketing agency headquartered in singapore and covering 10 markets in seao. Equipped…

Unrated

Newsmeter

San Francisco, California, United States

Newsmeter is an online global news tracker service with an award-winning indexing technology. Our platform traces all the global…

Unrated

Nuelink

Tetouan

Nuelink is a social media scheduling and automation tool that helps busy entrepreneurs stay consistent without the stress…

Unrated

Olapic

New York, New York, United States

Let your customers tell your story. With olapic, you can collect, curate, create and activate visual content, driving brand…

Unrated

Openthrive

Bengaluru, Karnataka, India

We design website and commerce experiences. From desktop, tablet, and mobile to a modern and seamless customer experience on…

Unrated

Find & measure all the conversations happening around your brand, business, product or services. Track and benchmark your online…

Unrated

PandaMetrics

Sydney, New South Wales, Australia

Track your and your competitors’ brand mentions in wechat and weibo platforms. Check the estimated reach, analyze mention…

Unrated

Partipost

Singapore, Singapore

Partipost is a crowd marketing platform that connects brands to influencers and everyday people, helping brands access…

Unrated

Persollo

Sydney Streets, New South Wales, Australia

Persollo is a new generation data-driven tech company that specialises in sales conversion through instant checkout technology…

Unrated

Picodash

Portland, Oregon, United States

Picodash helps you to find and analyze Instagram audience and influencers to grow your social media presence. We offer tools to…

Unrated

Planly

New York

Are you seeking to transform your social media presence? Look no further! Welcome to the world of planly, your ultimate social…

Unrated

PlatformCore

Paris, Île-De-France, France

Platformcore is a platform where you can manage a whole digital strategy. The purpose is to integrate every online platforms (and…

Unrated

PlatPlay Signage

Istanbul, Turkey

Platplay signage is a flexible, easy to use, and affordable digital signage software solution, which helps corporate clients…

Unrated
View more RevAgents

Showing 528 of 610 — 82 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

Looking for marketing software?

Tell us what you need and we will shortlist providers for you.

We will only use your details to make this introduction.