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4.1
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Expandi jabmo, recognized in the 2024 gartner® magic quadrant™ for ABM platforms, powers account based marketing for the world's…
4.1
44 reviews
The keyword hero shows you the exact keywords your customers search for, in your Google analytics account. He saves you from (not…
4.1
8 reviews
Freemium
K-meta keywords tool is very helpful in every day working moments for competitors analysis by keyword, domain, url rankings. It…
4.1
16 reviews
Logaholic provides a powerful web analytics solution that delivers reliable, objective information about the performance of your…
4.1
10 reviews
Marchex harnesses the power of AI and conversational intelligence to provide actionable insights aligned with prescriptive…
4.1
182 reviews
Outlier shut down in 2022, this page remains as a memory of our company and on the resumes of our team. Business intelligence is…
4.1
10 reviews
Sare wspiera organizacje, które potrzebują bezpiecznej I kontrolowanej komunikacji cyfrowej. Pomagamy zarządzać komunikacją z…
4.1
12 reviews
Stampede provides an all-in-one solution for delivering world-class hospitality before, during, and after each customer visit…
4.1
5 reviews
The easiest and most economical social media management tool all over the world! Starting from $6 montly Sticky posts features: •…
4.1
6 reviews
3radical is a consumer data acquisition and audience engagement solutions provider. We help organizations listen to their…
4.0
2 reviews
Niara, acquired by hewlett packard enterprise in 2017
4.0
11 reviews
Big marketing data™ & software for professional marketers Analytics SEO is a comprehensive online marketing platform focused on…
4.0
19 reviews
Axtria is a global provider of award-winning cloud software and data analytics to the life sciences industry. Axtria’s solutions…
4.0
2 reviews
Blackwood seven is a cloud-based martech company that provides an AI-driven marketing analytics and media optimizations platform…
4.0
1 reviews
Blue green analytics® is the visual analytics software by blue green. Started out of necessity, our patented technology…
4.0
10 reviews
We help organizations turn complexity into clarity through data, strategy, and technology. As a modern digital analytics…
4.0
3 reviews
We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales…
4.0
5197 reviews
Founded in 2006, eulerian is a french marketing analytics platform that helps marketing teams accurately measure the true ROI of…
4.0
1 reviews
Dare to do more with your data! Drive your business growth with automated data analysis and instant access to the insights that…
4.0
3 reviews
The Salesforce native attribution modeling and funnel measurement solution for marketing operations. Great stories start with…
4.0
134 reviews
Na plataforma da hariken você pode utilizar a inteligência de seus dados para criar segmentos únicos e otimizar seus…
4.0
1 reviews
Founded in 2019, kimola is a research technologies company that offers text analysis for product, marketing and research…
4.0
2 reviews
Social media broadcasts (SMB) is a dynamic and fast growing techno‐media company focused on developing proprietary technologies…
4.0
5 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.