Kooyal makes the world of business more efficient by providing a powerful suite of digital products. We are on a mission to make…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
610 businesses
Unlock your Instagram following by enabling photo caption urls. Link in profile is a web app connected to your Instagram account…
Livedune. Ferramenta de gestão e analise de redes sociais.
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Myrosys is a social media management software, powered by “amplify-this” technology, that allows social campaign amplification…
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Optculture gives retailers buying and behavioral insight about their customers with the ability to engage them through loyalty…
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Paladin is the essential influencer marketing platform for brands and agencies. Trusted by customers in 30+ countries across 6…
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Publing collects posts from social media platforms and displays these posts across pre-designed screens, websites, ad screens and…
Raid is a realtime social media & open source data monitoring platform. Designed to detect and track global incidents, enabling…
Redefine your brand’s online presence through rannkly and take your business to the next level with enhanced engagements and…
Rannko is at the forefront of digital reputation management, helping business owners large and small grow their brand and improve…
Redfeets will help you save time and optimize profile management on social networks. Visually plan, schedule post and automation…
Tactical-moves is a small business tactical team for start-up & mature business. We execute the strategies in manageable tactical…
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A proud provider of #digitalmarketing solutions to agencies worldwide. We offer an extensive white label program combining the…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.