Semcasting offers end-to-end, privacy-safe data solutions, including identity (id) resolution, audience design, and attribution…
4.8
2 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Give context to your data. Se ranking pulls signal from search, AI, and social into one frame - so you can show what your…
4.8
1135 reviews
Tired of poor email performance and battling for attention in your subscribers inboxes? Seventh sense's AI-powered email…
4.8
18 reviews
Slicktext is the #1 rated sms marketing service. Since 2012, slicktext has helped brands create valuable relationships with their…
4.8
500 reviews
Subscription
In 2016, our founders started smartrmail as a side project as they were growing their online art marketplace, bluethumb. At the…
4.8
18 reviews
Per user
Effective from 1st April 2019, smscountry networks was rebranded and renamed as telebu communications. However, since many of our…
4.8
2 reviews
Snaplytics supports teams and businesses to leverage story marketing by providing a full-service platform and actionable insights…
4.8
2 reviews
Snikpic, founded in 2019, intends to revolutionize the way businesses deal with digital marketing. Snikpic was launched to…
4.8
2 reviews
Sociality.io is an all-in-one social media management and intelligence platform trusted by global brands, businesses, digital…
4.8
21 reviews
Subscription
Socialive’s end-to-end video creation platform is the fastest and most cost-effective way for anyone to record, edit, publish, or…
4.8
13 reviews
𝑻𝒉𝒆 𝑺.𝑴.𝑨.𝑹.𝑻 𝑬𝒎𝒑𝒍𝒐𝒚𝒆𝒆 𝑨𝒅𝒗𝒐𝒄𝒂𝒄𝒚 𝑷𝒍𝒂𝒕𝒇𝒐𝒓𝒎. Transform your employees into brand advocates and…
4.8
28 reviews
Make messaging your #1 CRM channel to build lifelong customer relationships. Spectrm is the conversational marketing platform…
4.8
26 reviews
Storefries is an AI-powered hyperlocal marketing platform built for multi-location brands. From Google business profiles and…
4.8
3 reviews
Storyly is an AI-powered content experience platform for mobile commerce. Built for mobile-first engagement, it enables smart…
4.8
86 reviews
Subscription
Mass transmit was acquired by striata inc. In April, 2015. Mass transmit platforms and services will continue operating as part…
4.8
2 reviews
Surefire local provides business intelligence marketing software for small businesses helping them attract customers, grow…
4.8
51 reviews
Surfer is the most complete platform for AI search optimization and visibility. It helps your brand show up where real decisions…
4.8
399 reviews
Subscription
Target circle is powerful partnership marketing software for advertisers, agencies, and networks. It allows your team to build…
4.8
3 reviews
Subscription
Textp2p is a sms & mms text marketing system that enables you to cultivate better relationships with customers and streamline…
4.8
2 reviews
For over 20 years, valuefirst has been at the heart of how India's enterprises talk to their customers. Today, as part of tanla…
4.8
2 reviews
Vene is a set of customer-centric ad-tech performance marketing tools, created and built in Berlin by industry experts. Vene's…
4.8
3 reviews
We are a “self serve” influencer advertising platform helping brands to experience the power of authentic content & influencer…
4.8
3 reviews
Voyado is the agentic cx suite for retail. We help retailers of all sizes to create exceptional experiences-from first click to…
4.8
15 reviews
Usage-based
Weather unlocked brings together vast technical expertise and premium quality weather data to create pioneering weather API…
4.8
4 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.