Turtl is the first and only revenue content™ platform that helps you get more revenue from your marketing. We help hundreds of…
4.4
47 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Part of positive’s digital marketing ecosystem, positive user is a full-stack marketing automation platform that helps businesses…
4.4
38 reviews
Vable is an information management platform that enables you to aggregate, filter, and deliver customized content to the people…
4.4
6 reviews
Woopra is redefining how companies understand, analyze, engage and retain their customers. By consolidating an organization’s…
4.4
178 reviews
Zigihub is world's first integrated and intelligent revenue acceleration platform covering the entire spectrum of CRM, sales…
4.4
8 reviews
Account based marketing, account centric sales, account engagement analysis, account playbooks on Salesforce.com
4.3
5 reviews
We're an sf based SaaS company dedicated to getting marketers information so they can make the best decisions possible (when it…
4.3
95 reviews
Analytic.me aims to simplify and automate marketing data analysis. We track automatically Google analytics, SEO ranking position…
4.3
11 reviews
Anytrack is a powerful tool that instantly, track and syncs any conversion data source with your favorite analytics platforms…
4.3
2 reviews
Azavista is a solution for corporate event organisers who are aiming to streamline their event planning processes. We offer a…
4.3
6 reviews
Blueshift, headquartered in San Francisco, enables brands to automate and personalize engagement across every marketing channel…
4.3
215 reviews
Canecto is cutting-edge predictive analytics for digital initiatives. Discover which actions will grow your online business. We…
4.3
10 reviews
Established in 1999, ycd is a global provider of advanced digital signage (“ds”) software solutions, serving the retail, telecom…
4.3
10 reviews
Crowdbabble helps businesses improve social media engagement with their audience through powerful social media analytics and…
4.3
6 reviews
Create personalized customer journeys that engage and convert with our versatile customer engagement platform. Scale, flex, and…
4.3
147 reviews
Rrd provides a complete portfolio of marketing, packaging, print and business services to the world’s most respected brands…
4.3
Datatrue is a leading SaaS tool designed to efficiently quality assure and monitor web analytics and media tagging deployments as…
4.3
3 reviews
Dun & bradstreet, a leading global provider of business decisioning data and analytics, enables companies around the world to…
4.3
37 reviews
Event registry is an AI-driven news intelligence platform that helps organizations see what matters-before it matters. We monitor…
4.3
2 reviews
Fico (nyse: fico) powers decisions that help people and businesses around the world prosper. Founded in 1956, the company is a…
4.3
Followthehashtag is a free Twitter research and analytics tool made for academic / social investigation, business intelligence…
4.3
2 reviews
Foxmetrics is uniquely designed to meet the analytics needs of the world's most demanding businesses and deliver an accurate…
4.3
25 reviews
Funnelytics is a revolutionary marketing analytics software that allows marketers and business owners to map and track their…
4.3
28 reviews
Heap is a digital insights platform that enables fast-moving digital teams to understand and improve digital experiences. We…
4.3
838 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.